SBI Card leverages Holocube tech to engage with airport audience

In OOH News By Bhawana Anand - March 10, 2015

Kinetic Active brings global standards of experiential activity to India, in collaboration with Maxus

Reach Mobile goes outdoor to reach out to target audience

In Campaigns By Nabamita Chatterjee - March 10, 2015

Posterscope India has executed the campaign, covering eastern region including Kolkata, Rest of Bengal, North Bengal, Odisha, Bihar and the North East.

Media owning firms in UP need to push up rates: Day Night Media

In OOH News By Rajiv Raghunath - March 09, 2015

Sheikh Faizan, Marketing Head, Day Night Media says that media owning firms in the UP markets are now cognizant of the urgent need to consolidate the rates offered to their direct clientele as well as to national OOH agencies

KMC files report against 4 defaulting agencies in Kolkata

In OOH News By Rajiv Raghunath - March 05, 2015

The Advertisement Department of Kolkata Municipal Corporation (KMC) has filed a report against the four defaulting agencies with the Officer-in-Charge, New Market Police Station, S N Banerjee Road, Kolkata.

Urban Ladder offers the best seat to passengers at KIA

In Campaigns By Bhawana Anand - March 05, 2015

To create awareness about the brand by letting passenger experience the actual product, the brand has placed some of their best-selling chairs on display in the lounge

DDB MudraMax-Experiential crafts signature bat campaign for LG

In Campaigns By Bhawana Anand - March 04, 2015

LG brought the game closer to the cricket fans and gave them a platform to share their wishes directly to their favourite team

Castrol Activ gets cricket fans to'Cling On To The Cup'

In Campaigns By Bhawana Anand - March 04, 2015

Fan images and videos were displayed on LED perimeter boards at the ICC Cricket World Cup 2015 matches venues

IDBI Federal builds OOH visibility for'Lifesurance Whole Life'

In Campaigns By Bhawana Anand - March 03, 2015

Posterscope India conceptualized and executed the OOH campaign, using 350+ media units and 200+ unique artwork adaptations

Cadbury 5 Star brings to life TVC characters Ramesh & Suresh

In Campaigns By Bhawana Anand - March 03, 2015

Ogilvy One India organized the one-ground activity at PVR Cinemas in Mumbai and Gurgaon

KMC proposes stringent action against four agencies in Kolkata

In OOH News By Rajiv Raghunath - March 02, 2015

The Advertisement Department of Kolkata Municipal Corporation (KMC) has issued a note citing that"there is an outstanding of huge amount” due from the four agencies.