Results For "AR"
6245 News Found
Myntra launches lip-smacking campaign
In Gallery By M4G Bureau - September 07, 2017
The M.A.C. offerings on the broad canvas
Origins Advertising taps semi-urban markets
In Gallery By Bhawana Anand - September 07, 2017
LED mounted vans drive brand promitions
Brands go big with promotions at Ganeshutsav mandal
In Campaigns By Bhawana Anand - September 07, 2017
A gamut of brands from different categories saw great value in building their presence at the large congregation points
IOAA mandates members, affiliate associations to root out ‘reverse auctions’
In OOH News By Rajiv Raghunath - September 07, 2017
IOAA has informed the members (direct or through affiliated associations) that any entity found to be participating in any such "reverse transaction" shall have memberships cancelled permanently and any transactions they may have with other Members shall be actively discouraged.
Myntra’s M.A.C. collection stands out in the outdoor
In Campaigns By M4G Bureau - September 07, 2017
The campaign, planned and executed by OMI, was rolled out in the Delhi NCR, Mumbai and Bengaluru markets, focusing on the female population, especially working professionals in the 25-35 age group
‘Less is more, when it comes to OOH’
In Viewpoints By - September 07, 2017
Central leverages OOH advertising to create top of mind brand recall, connect with the millennials, display retail offerings and establish the brand in smaller cities. Deepansh Bhargava, AVP - Marketing Operations & Customer Care Associate, Central Stores talks about the brand’s OOH outlook in conversation with Bhawana Anand. Edited excerpts:
"OOH is the most multifaceted medium"
In Viewpoints By M4G Bureau - September 06, 2017
As predicted by many media reports last year and this year, telecom has been instrumental in spearheading the growth and fate of OOH advertising in India.
Origins Advertising launches moving LED formats for semi-urban markets
In OOH News By Bhawana Anand - September 06, 2017
The objective of introducing this format was to enable high quality brand advertising in the semi-urban markets where brands see significant potential to expand their presence.
APN Outdoor surpasses Elite Screens target, reinforces leadership in digital space
In Digital OOH By M4G Bureau - September 06, 2017
The Elite Screens portfolio of digital billboards reportedly reaches over 65% of the general population and engages a staggering 10 million contacts every month
BookMyShow brings Starcom on board as media partner
In OOH News By - September 06, 2017
The mandate covers OOH, print, television, radio, and cinema