Results For "AR"
6253 News Found
Contextual approach worked for us: Coca-Cola India
In OOH News By Bhawana Anand - May 04, 2018
The OOH advertising too was set in regional contexts, and that worked for the brand
Site-N-Sign bags sole marketing rights at Jammu airport; introduces eco-friendly ad displays
In OOH News By M4G Bureau - May 03, 2018
The tender for Jammu Civil Airport was initially won by Jayashree Advertising for a period of 10 years and subsequently Site-N-Sign Media Network secured the exclusive marketing rights from them for the entire tenure.
Khushi Advertising wins exclusive rights for Vadodara airport
In OOH News By M4G Bureau - May 03, 2018
Allotted for 10 years, the company will handle the rights for inside and outside media; along with activations at experiential spaces
Hotstar pads up for ‘The Largest Player Hunt Ever’
In Campaigns By M4G Bureau - May 03, 2018
The campaign, planned and executed by The Social Street, consisted of larger-than-life 3D figurines of a batsman’s avatar with the player himself missing -- symbolic of Hotstar’s search for players and asking users to fill in the missing space by playing the game on its IPL platform
AR firm Arcona’s ‘Digital Land’ creates new advertising avenues
In Digital OOH By M4G Bureau - May 03, 2018
Arcona has partnered with Advir, a programmatic monetisation platform that specialises in AR and VR; Advir would allow owners of Digital Land to indicate which areas can be used for advertising – enabling the process to become automated
Colors Tamil casts the big picture on OOH canvas
In Campaigns By M4G Bureau - May 02, 2018
MOMS Outdoor Media Solutions planned and executed the GEC brand’s launch campaign that marked a variety of innovations and innovative formats
Broadsign partners with OutMoove to simplify data-driven programmatic OOH advertising
In Digital OOH By M4G Bureau - May 02, 2018
New integration gives brands and agencies access to Broadsign’s global network of DOOH publishers with enhanced automation and data-centric DOOH campaign planning
SDMC likely to permit digital screens on mall facade
In Digital OOH By Bhawana Anand - May 02, 2018
The civic body will permit both static and dynamic displays on the digital screens on mall façade; the approval currently pending with the legislative house
Standard Chartered launches ‘Here for good’ global campaign
In OOH News By M4G Bureau - May 02, 2018
Standard Chartered is rolling out the new campaign messaging via TV, print and OOH; British Airways, Cathay Pacific, Emirates and Singapore Airlines flights will also carry the ads
Arrow is all for ‘White this summer’
In Campaigns By M4G Bureau - May 01, 2018
Targeting the professional audience, the campaign was designed by mapping the routes and travel patterns of professionals to create a quick buzz about the new launch