EFI launches high performance, economical Pro 32r

In OOH Solutions By M4G Bureau - October 29, 2018

This entry level printer, launched at SGIA, Las Vegas, is suitable for printing billboard posters, building wraps, fleet graphics, window graphics, etc.

Starcom wins Nykaa’s media mandate

In OOH News By M4G Bureau - October 29, 2018

The agency has been hired to unlock new consumer connections and maximise returns on media investments

Futek Digital installs large LED screen in Katra

In Digital OOH By Bhawana Anand - October 29, 2018

The screen will be in the line of sight of some 1.5 crore pilgrims visiting the holy shrine in the city

ExxonMobil showcases its 150-year brand journey

In Gallery By Bhawana Anand - October 27, 2018

The campaign, handled by Glo - Out of Home Division of Lodestar Universal McCann, is particularly visible on highways and arterial roads, and at key transit points, market areas and traffic junctions, apart from Delhi airport area

Lodha takes Palava Project extra miles with NMMT bus branding

In Campaigns By M4G Bureau - October 27, 2018

The Lodha Palava branded buses showcase the multitude options where citizens could live, work, learn and play using Palava’s many facilities

BBC News- From TV medium to OOH medium

In Gallery By - October 26, 2018

The news channel turns Juhu wall into artistic canvas to promote World Environment Day

Ludhiana MC re-floats tender for rights on 3,700 media units

In OOH News By Bhawana Anand - October 26, 2018

The reserve price has been reduced to Rs. 27.15 crore per year from Rs. 30 crore per year

LA-based WOW Media launches digital billboards along busiest US freeway

In Digital OOH By Rajiv Raghunath - October 26, 2018

The two-sided structures are the largest digital signs in the LA region at 20’ x 60’

‘OOH advertising is a good catalyst for product promotion’

In Campaigns By Shradha Mishra - October 25, 2018

FMCG brand Ganesh Papad is planning a fresh campaign in select Tier 1 cities

ExxonMobil showcases its 150-year brand journey

In Campaigns By Bhawana Anand - October 25, 2018

The campaign, handled by Glo - Out of Home Division of Lodestar Universal McCann, is particularly visible on highways and arterial roads, and at key transit points, market areas and traffic junctions, apart from Delhi airport area