ACEF Global Customer Engagement felicitates OOH agencies

In OOH News By M4G Bureau - April 29, 2019

This year ACEF received over 730 entries from 200 companies out of which the outdoor concessionaires were awarded in 7 different categories

Zero Degree, PlayAds in partnership to market DOOH screens

In OOH News By Ria Banerjee - April 26, 2019

As per the strategic partnership, both the OOH firms will share their marketing rights on the digital screens installed by PlayAds

Amol Dighe appointed as CEO of Madison Media Ultra

In OOH News By M4G Bureau - April 26, 2019

Amol is a seasoned media professional with 22 years of experience across Agency, Client, Broadcast and Content companies

KEI partners with Rajasthan Royals for IPL branding

In OOH News By M4G Bureau - April 26, 2019

As part of the contract, the brand will showcase identity via stadium branding

Smooth sailing visibility for Club FM 104.8 on Kerala backwaters

In Campaigns By Ria Banerjee - April 26, 2019

Executed by Zero Degree, the campaign had 12 government and 2 private boats wrapped with Club FM 104.8 branding on the Alappuzha – Kottayam stretch of the backwaters

Congress on a highway visibility ride with FleetAds

In OOH News By Bhawana Anand - April 24, 2019

The party goes for Container Fleet branding with 1000 containers being branded with the ‘Ab Hoga Nyay’ campaign

It’s now the EC going big on OOH to spread voting awareness

In Campaigns By M4G Bureau - April 24, 2019

The Election Commission leverages transit media such as Delhi Metro and DTC buses to urge citizens to vote

‘BBMP must lift the ban on hoardings’

In Viewpoints By Ria Banerjee - April 24, 2019

V.B Shivakumar, Advocate and Solicitor, VBS Law Inc, shares some insights with regard to the grounds on which the industry contests the BBMP ban

Caloi showcases bicycle as a unique mobility solution

In Gallery By - April 24, 2019

“Liters”, the ad campaign created by Tribal Worldwide’s São Paulo office chooses perfect timing to impact a potential target via OOH medium

Broadsign inks pact to acquire Ayuda Media Systems

In Digital OOH By Rajiv Raghunath - April 24, 2019

The combined entity will offer a unified OOH media inventory, marketing and sales management solution, streamlining static and digital OOH operations for media owners