Nexyite installs interactive DOOH media at Visakhapatnam Rly Station

In Digital OOH By Bhawana Anand - January 07, 2020

HII system is a combination of smart digital kiosk and digital signage vertically mounted 50-inch display for displaying social awareness, public awareness as well as commercial advertisements

Dentsu India Slingshot wins Creative & Media mandate for JBL and Harman Kardon

In OOH News By Pray Jani - January 06, 2020

The agency will take over marketing communication for Harman International Industry Inc’s subsidiaries

Starcom bags the INR 100 crore upGrad account

In OOH News By M4G Bureau - January 06, 2020

upGrad is in the process of charting out an ambitious branding and communication roadmap

Housing scheme central to BJP OOH campaign ahead of Delhi polls

In OOH News By M4G Bureau - January 06, 2020

The campaign has been targeted at potential beneficiaries of the Pradhan Mantri Awas Yojna (Urban)

Kumar Printers bags media tender for 4 zones in Saharanpur

In OOH News By M4G Bureau - January 06, 2020

Close to 40 unipoles have been installed in all zones

‘Collaboration is key to growth’

In Viewpoints By Bhawana Anand - January 06, 2020

Agam Chaudhary, CMO of Digitalabs highlights the growing influence of technology on brand communication, and the need for different media channels to collaborate. Edited excerpts:

BBC marks launch of new vampire show with clever play of shadows

In Gallery By M4G Bureau - January 06, 2020

In honour of a new version of Dracula on the small screen, the BBC has unveiled two billboards that, when lit, create a silhouette of the Transylvanian count’s face.

Times OOH begins fresh journey at DMRC with new tender

In OOH News By M4G Bureau - January 06, 2020

Earlier the outdoor media owning firm was handling rights for Violet Line of DMRC

82.5 Communications appoints Preeta Mathur as Group CD

In OOH News By M4G Bureau - January 03, 2020

With two decades of experience at agencies like JWT, DDB and Grey, she has worked on Adidas, Nestlé, Pepsi, Marico, Hero Honda, GSK, UNICEF and USAID, amongst other brands

Haryana Govt invites bid for 112 bus shelters

In OOH News By M4G Bureau - January 03, 2020

Located in Gurugram Metropolitan Area, the tender will be given accordance with request for qualification