Mumbai Metro expansion will spur advertising on its networks: Devendra Kumar Sharma, MD, MMMOCL

In OOH News By Bhawana Anand - February 10, 2020

Metro network is cut out for DOOH expansion, says DK Sharma

RailTel to roll out pan-India RDN project covering 2,184 railway stations

In Digital OOH By Rajiv Raghunath - February 10, 2020

The project will be awarded to concessionaires for a period of 10 years, extendable by another 5 years

Gurbaksh Singh to lead newly launched DAN’S Innovation Lab

In OOH News By M4G Bureau - February 07, 2020

Led by Gurbaksh Singh, erstwhile chief creative technologist at Dentsu Webchutney, DAN Innovations Lab India will drive solutions for clients keeping creative and tech at its functional core

Oxfam India reaches to Gen-Z through cup branding

In Campaigns By M4G Bureau - February 07, 2020

The team distributed cups in colleges & universities across the Delhi & NCR region

MediaCom awarded media mandate of Citroen India

In OOH News By M4G Bureau - February 07, 2020

The account will be managed and supervised from the MediaCom Bangalore office

2nd Transit Media Talks conference gets underway

In OOH News By M4G Bureau - February 06, 2020

The conference directs sharp focus on transit media growth and its future

2nd Transit Media Talks conference in Mumbai today

In OOH News By M4G Bureau - February 06, 2020

The conference will feature presentations and discussions on the different transit media formats and how they deliver large audiences to the advertisers

GroupM estimates growth of 10.7% for Indian Ad market in 2020

In Research By M4G Bureau - February 06, 2020

Even with an overall slowdown in the global economy Indian media spends are expected to be between low to moderate in H1, with robust growth anticipated in H2 2020

Zenith wins media mandate for HONOR Smartphones

In OOH News By M4G Bureau - February 06, 2020

This includes the mainline media and digital duties of the brand

Broadsign, AdMobilize partner to provide AI to DOOH networks

In Digital OOH By M4G Bureau - February 05, 2020

New partnership enables integrated ad campaign performance analysis and audience reporting