Results For "AR"
6245 News Found
OOH delivers exceptional value compared to other ad mediums: OAAA-Comscore study
In Research By Rajiv Raghunath - May 18, 2022
Anna Bager, President and COO, OAAA says the results of the research with Comscore should send a clear signal to advertisers: OOH is a vital part of the media mix.
Land Rover launches immersive live streams on Ocean screens to build awareness of Mental Health Awareness Week
In Digital OOH By Rajiv Raghunath - May 17, 2022
The screens were purposefully placed at both Westfield retail and leisure centres in London, providing passers-by with a sensory experience to help them escape the city for a few moments
Pizza Hut serves delicious flavours on OOH in Chennai
In Campaigns By M4G Bureau - May 17, 2022
El-Shaddai Advertising & Marketing has executed the multi-format campaign
IPG Mediabrands’ Rapport in tie-up with Quotient to accelerate pDOOH growth
In Digital OOH By M4G Bureau - May 17, 2022
The partnership drives the expansion of Rapport’s offerings to include a real-time, data-driven programmatic approach to DOOH with the ability to leverage Mediabrands proprietary audiences.
Connect OOH rolls out multi-city Medimix campaign
In Campaigns By M4G Bureau - May 16, 2022
Ashish Ohlyan, Head of Marketing, Cholayil, says, “This campaign aims to target the new age, modern and progressive women of the country.”
‘There’re great opportunities to work with Govt today’
In Viewpoints By N Jayalakshmi - May 16, 2022
In a conversation with Media4Growth, Amit Kapoor, Managing Director of OOH solutions company US Advertising, a leading industry player which has developed AI backed tools for measurement and monitoring in the context of OOH campaigns, shares his observations on market trends, opportunities and challenges in the space.
oOh!media launches creative and content innovation hub POLY
In OOH News By Rajiv Raghunath - May 16, 2022
POLY works with marketing and agency partners to develop and enhance campaign ideas and content solutions
OOH marketplace platform DOmedia to share real-time inventory data API with media operators
In Digital OOH By M4G Bureau - May 16, 2022
The API gives media sellers the ability to seamlessly integrate their inventory, including pricing and availability, into the DOmedia enterprise platform and Billboardsin.com
RMAI webinar series on rural marketing turns spotlight on agriculture & allied sectors
In OOH News By M4G Bureau - May 13, 2022
The discussion will be moderated by Puneet Vidyarthi, Head - Marketing & Business Development (Construction Equipment Business), India & SAR, CNH Industrial (India)
Hivestack launches research division for in-store, programmatic media activation in the metaverse
In Digital OOH By M4G Bureau - May 13, 2022
Former Microsoft Research Managing Director and computer vision pioneer P. Anandan joins Hivestack as a special advisor to spearhead initiative