Results For "AP"
2132 News Found
RailTel invites RFPs for RDN on Build-Operate-Maintain basis in 2 regions
In OOH News By Rajiv Raghunath - March 29, 2022
The RDN projects have been placed in two clusters or regions – (i) North + East; and (ii) South + West; Pre-Bid Meeting on April 5
Toolstation, krow Group present awarding winning ‘The World’s Most Supportive Poster’ on Ocean’s Liverpool Media Wall
In OOH News By Rajiv Raghunath - March 23, 2022
The campaign was unveiled for seven days from March 21 on Ocean’s mammoth Liverpool Media Wall which is positioned directly opposite Lime Street Station, captures the attention of construction workers as they arrive in the city for work.
Cross-media adtech platform Beatgrid onboards Brendon Cook, Matthew O’Grady
In OOH News By Rajiv Raghunath - March 23, 2022
The appointments coincide with a phase of exponential growth for Beatgrid ushered by global campaigns with Google, Unilever, The Trade Desk, Vevo, Coles Supermarket, and Virgin
Moving Audiences powers #HallyuBarengNetflix contextual DOOH campaign in Indonesia
In Digital OOH By M4G Bureau - March 23, 2022
Dynamic triggers were set up for the show ‘Forecasting Love & Weather’, where when it was raining, the creative that appears on the billboard would be ‘rainy’ creatives. Likewise, when it is sunny, ‘sunny’ creatives appeared.
The Advertising Club brings back EMVIES
In OOH News By Rajiv Raghunath - March 18, 2022
The contestants will battle it out for recognition on March 25, 2022, at Taj Lands’ End - Seaside Lawns
‘Standardisation of formats, right pricing of media, upskilling of workforce, first party data application key to pDOOH growth in India’
In Digital OOH By M4G Bureau - March 17, 2022
Dipankar Sanyal, CEO, Platinum OOH, Vinkoo Chakraborty, Business Head, Rapport, Gulab Patil, CEO of Lemma, and Syed Haseeb Arfath, Chief Technology Officer, Signpost India brought forth the key factors that will determine the success of programmatic DOOH in India markets.
AAAI announces contest to redesign logo
In OOH News By M4G Bureau - March 16, 2022
The Advertising Agencies Association of India (AAAI) has announced a contest to redesign its logo to reflect the future of advertising. The contest is open to all creative individuals and advertising agencies and the last date for receiving entries of the designs is April 15, 2022
Panasonic SignEdge Digital Network apace with rapidly evolving customer expectation of contactless, tech-enabled, interactive solutions
In Digital OOH By M4G Bureau - March 16, 2022
Panasonic SignEdge Digital Network (SDN) provides unique technology and infrastructure, allowing seamless integration capabilities with third-party software and applications in the digital screen retailers.
UK’S Ocean Outdoor set to retain ad contract for iconic BFI IMAX in London
In Digital OOH By Rajiv Raghunath - March 15, 2022
As the incumbent, Ocean has held the rights to sell the unique outdoor advertising landmark for more than 10 years.
Building a global approach to OOH audience metrics
In Viewpoints By - March 14, 2022
Gideon Adey, CEO of OOH consultancy business GUROOH, highlights the opportunity for shared learnings from building a common currency for OOH.