Ocean Outdoor wins biggest private contract outside London

In Campaigns By M4G Bureau - August 24, 2023

Allied London has appointed Ocean Outdoor as the exclusive outdoor media partner for its prestigious Spinningfields business in Manchester

Prasad More joins Connect Network Inc. as Chief Strategy Officer

In OOH News By M4G Bureau - August 23, 2023

Prasad’s responsibilities will include shaping Connect Network's strategic direction, identifying growth opportunities, and guiding the company's expansion into new markets.

Taj Mahal Tea launches innovative musical billboard in Vijaywada

In Campaigns By M4G Bureau - August 22, 2023

The campaign was executed by Rapport and plays classical Indian music when it rains.

How to make your outdoor campaign go viral

In Viewpoints By - August 21, 2023

Prerna Mehra, Creative Director & Head of Design, MullenLowe MENA writes that the true magic happens when creativity seamlessly merges with addressability, while harnessing the power of imaginative thinking, storytelling, shareability, and gamification

Is programmatic suitable for all DOOH purchases?

In Viewpoints By Rajiv Raghunath - August 17, 2023

Remi Roques, General Manager – APAC, Broadsign writes about the different scenarios to be considered while going in for pDOOH buying

PPDS Studio opens in Gurugram to give an experience of Philips professional displays & software solutions

In OOH Solutions By M4G Bureau - August 16, 2023

The Studio helps partners and end customers discover, learn, and experience the future-proofed benefits and capabilities of PPDS’ portfolio of multi-market solutions

Rapport unveils campaign for latest season of Made in Heaven

In Campaigns By M4G Bureau - August 11, 2023

The campaign was executed in two phases with a teaser campaign preceding the main one.

Sanjay Malkani, Joins Wrap2Earn as Partner & Director of Sales

In OOH News By M4G Bureau - August 11, 2023

Sanjay brings with him over two decades of experience having worked at some big firms such as Clear Channel, Posterscope, Ogilvy among others.

ideacafe launches event & experiential division HappE hrs

In OOH News By M4G Bureau - August 10, 2023

Onboards Samir Vithlani as Sr. VP & National Head of the division

Krishna Communication (Outdoor) bags exclusive branding rights for Western Railways

In OOH News By M4G Bureau - August 09, 2023

The contract, awarded by Western Railway’s Mumbai Division in an e-auction, runs for a total period of 5 years.