Samsung Teases Galaxy Unpacked 2019 with Captivating Billboards in Paris

In Campaigns By M4G Bureau - January 19, 2019

The campaign pays homage to the company’s Korean originality & tease an exciting future for the Galaxy lineup

Display Metrics India unveils OOH metrics development roadmap

In OOH News By Rajiv Raghunath - January 18, 2019

Display Metrics has teamed up with Czech Republic-based MGE Data and the Indian arm of IPSOS to develop Metrics for Out-of-Home Displays (MOD) for the Indian OOH industry in association with IOAA

SDMC says no let up on fee demand on mall media

In OOH News By M4G Bureau - January 18, 2019

The civic body maintains that the ‘Public View’ clause as per the Outdoor Advertising Policy 2017 will apply on this media

Delhi High Court issues notice in favour of mall media owner

In OOH News By M4G Bureau - January 16, 2019

The apex body will announce the decision on Public View clause in the coming court hearings

Read the newspaper & win a house, says ‘Sandesh’

In Campaigns By M4G Bureau - January 16, 2019

The Gujarati national daily launched an OOH campaign and reach out to readers with a contest.

Kolkata Municipal launches Tathya Sandhani app for outdoor advertising

In Digital OOH By M4G Bureau - January 14, 2019

The app supports data on legal sites and identification of media

HC once again asks Karnataka Govt to expedite approval of ad bylaws

In OOH News By M4G Bureau - January 11, 2019

BBMP has asked for more time on implementation of process governing use of eco-friendly fabric

THAI airline captures South Mumbai on fleet

In Gallery By M4G Bureau - January 08, 2019

BEST Bus branding came out as an effective option to target south Mumbai masses

US’ MediaMath, Place Exchange join hands for OOH programmatic omnichannel campaigns

In Digital OOH By M4G Bureau - January 08, 2019

Combination of MediaMath's TerminalOne platform omnichannel capabilities and Place Exchange's proprietary data and IP places OOH on equal footing with other programmatic channels

HUL’s Red Label Tea brewing spectacularly

In Gallery By M4G Bureau - January 07, 2019

Rapport India has planned and executed the innovative campaign