Taproot Dentsu crafts OOH campaign for shaze’s Hosting Collection

In Gallery By - September 11, 2019

The decade-old company known for its figurines and jewellery, will be seeing a revamp in its product offering with this launch

Taproot Dentsu crafts OOH campaign for Shaze’s Hosting Collection

In OOH News By M4G Bureau - September 11, 2019

The decade-old company known for its figurines and jewellery, will be seeing a revamp in its product offering with this launch

AdMAVIN appoints Vishwanath Kini as Director Marketing

In OOH News By M4G Bureau - September 11, 2019

He will drive the company's marketing efforts to support overall strategic objectives for AdMAVIN 2.0 and drive growth by focusing on market opportunities

‘The strength of OOH is that it is captivating’: Ramesh Kaushik

In Viewpoints By Bhawana Anand - September 11, 2019

Ramesh Kaushik, VP- Brand Experience, Blackberrys shares that in this age of digital evolution, OOH holds a significant place in the brand’s media plan

The Body Shop onboards Shraddha Kapoor as new brand face

In OOH News By M4G Bureau - September 10, 2019

The brand has launched 1st ever TV commercial; plans to further enhance the new brand face by adding other media promotions including outdoor branding

Shenzhen Leyard seizing market opportunities in DOOH components’ supply

In Digital OOH By Pray Jani - September 09, 2019

This approach helps keep the costs low

oOh! launches Smart Reach connecting advertisers with 25% more buyer audience

In Digital OOH By Rajiv Raghunath - September 06, 2019

Smart Reach ensures brands are targeting the right audience and provides access to more than 500 specific audience segments based on buyergraphics, demographics, psychographics and consumer behaviours

No conflict in provisions of BBMP Outdoor Signage and Public Messaging Policy 2018 & Bengaluru Mahanagara Palike Ad Rules 2019

In OOH News By Bhawana Anand - September 06, 2019

The State Government rules will be applicable to outdoor advertising

DAN appoints Ashish Bhasin into top APAC leadership role

In OOH News By M4G Bureau - September 06, 2019

Anand Bhadkamkar will be positioned as India’s new CEO

Birla Estates boosts presence in Bengaluru

In Campaigns By M4G Bureau - September 05, 2019

Promoting new smart homes- ‘Villaments’, the brand strategically captures available media formats closer to the location of the property