X1 launched high-blitz OOH campaign to announce inaugural season

In Campaigns By Pray Jani - December 16, 2019

Mumbai and Delhi, along with other metro and tier 1 cities saw an extensive X1 promotional campaign through Capital Group

Seedooh creates new roles to drive global biz expansion

In Digital OOH By Rajiv Raghunath - December 12, 2019

Seedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APACSeedooh’s Director of Confidence Kenta Shimizu has been appointed SVP North America, while Joe Copley becomes MD Europe and APAC

5G’s emergence to add potential applications in OOH

In OOH News By M4G Bureau - December 12, 2019

Sophie Harding, Future Director, Mindshare shares consumers’ attitude to emerging areas that 5G will affect, such as virtual reality and visual search.

Rajneesh Bahl joins Laqshya as National Head- Business Growth

In OOH News By M4G Bureau - December 11, 2019

Rajneesh will focus on driving success with existing and new clients PAN India

BARC India appoints Mahendra Upadhyay as Chief Information Officer

In OOH News By M4G Bureau - December 11, 2019

Mahendra is a seasoned professional with 18 Years of experience in Telecom, Banking, Retail and Media & Advertising industries with expertise in data value chain

Broadsign partners Lemma to expand programmatic DOOH offering in APAC

In Digital OOH By Rajiv Raghunath - December 11, 2019

The integration is part of Broadsign’s international growth strategy, bringing the number of demand-side platforms that Broadsign Reach supports internationally to more than 30

The Social Street appoints Rohan Shah to head North

In OOH News By M4G Bureau - December 10, 2019

Appointed as Senior VP, Shah will oversee complete North operations for the agency

Godrej Interio enagages audience with experience center

In OOH News By M4G Bureau - December 09, 2019

At Mumbai airport, the average dwell time is 115 minutes, out of which approximately 10 dedicated minutes are spent at experiential centres

LIVE BOARD ties up with Hivestack for programmatic OOH marketplace in Japan

In Digital OOH By M4G Bureau - December 09, 2019

Hivestack DOOH ad tech platform selected to serve as technology back-bone of LIVE BOARD’s full-stack, programmatic OOH offering for the Japanese market

LIC calls for empanelment applications in Chandigarh

In OOH News By M4G Bureau - December 06, 2019

The applications are invited from Printers and Vendors registered in Tri-City