TVS Ntorq 125 ‘Bumblebee’ transformer races ahead

In Campaigns By M4G Bureau - January 08, 2019

The model was conceptualised by Dentsu India, Bengaluru and created by Rahul KP, a Bengaluru based artist

Lead Ads forges ahead with sole rights at 25 rly stations in Punjab

In OOH News By Bhawana Anand - January 04, 2019

The company is now developing standardised quality media at all stations such as lit unipoles at the entry- exit points, hanging signages on platforms, etc

Karnataka govt asked to expedite approval of draft outdoor ad bylaws

In OOH News By M4G Bureau - January 04, 2019

The Bench has also asked the city police to be more vigilant on illegal posters and flexes being put up on the streets

Varanasi airport major gateway to Kumbh Mela & Pravasi Bharatiya Divas 2019

In OOH News By M4G Bureau - December 27, 2018

Orango Solutions gearing up for bigger biz at the airport

Punjab Govt relaxes norms for outdoor media rights

In OOH News By M4G Bureau - December 24, 2018

The number of unipole units has been raised from 300 to 450 to be installed at 562 locations and the number of gantries has been increased to 15

Essence to handle media baton for Airtel

In OOH News By M4G Bureau - December 21, 2018

As part of the mandate, the agency will manage both offline and digital media strategy, planning and buying

‘Digital formats are making OOH more effective’

In Viewpoints By Rajiv Raghunath - December 20, 2018

Nick Mawditt, Managing Partner of UK-based OOH media specialist Talon Outdoor, shares his perspectives on the impact of digital OOH on the OOH industry’s growth trajectory

Havas Group India appoints Manas Lahiri as GM

In OOH News By M4G Bureau - December 18, 2018

He will operate from Gurgaon brand of the agency

BharatMatrimony’s new proposition - ‘Find your equal’

In OOH News By M4G Bureau - December 18, 2018

The brand has planned a 360 degree campaign featuring MS Dhoni and includes OOH as part of the mix

Ludhiana media owners seek lower reserve price

In OOH News By M4G Bureau - December 18, 2018

It was cited that the tender provisions have to be in tune with the scope of outdoor advertising in the city