Results For "ANA"
1100 News Found
‘Audio integration can drive creativity and business in OOH’
In Viewpoints By Aayush Mohanan - October 11, 2023
Saibal Gupta, Managing Partner and CEO, Xperia Group speaks on the opportunities that Audio OOH offers and his new joint venture with musician Supratik Ghosh.
CMC Invest (Singapore) unveils innovative campaign on Clear Channel bus shelter media
In Digital OOH By Rajiv Raghunath - September 28, 2023
“Our bus shelters serve as a versatile canvas that allow brands to explore boundless creativity,” says Cheryl Loon, Senior Marketing Manager, Clear Channel Singapore.
‘Measurability has always been Achilles heel of OOH industry’
In Viewpoints By Aayush Mohanan - September 13, 2023
As the OOH industry gains momentum, solution providers aim to fix the missing piece of the puzzle – measurability of the medium. Magesh Poondi, CEO, ReLU AI Systems gives us an idea of how the adtech revolution is coming about in audience metrics in an interview with Aayush Mohanan.
Eric Marotel to be the new MD of Worldcom OOH Europe
In OOH News By M4G Bureau - September 12, 2023
Eric will assume the leadership and management of European operations for the development of the group's companies.
World Out of Home Organization signs up Citix from Kazakhstan as 200th member
In OOH News By M4G Bureau - September 08, 2023
Citix is an innovative technology developer at the intersection of Smart Cities and AdTech
After Riverdale, Archies takes over Mumbai
In Campaigns By M4G Bureau - August 30, 2023
The cast posed in front of a billboard counting down 100 days until the film’s release on December 7th.
COMMB launches OOH-GPT Beta, harnessing the power of AI
In OOH News By M4G Bureau - August 29, 2023
“OOH-GPT can provide information on various aspects of OOH advertising such as its definition, types, advantages, effectiveness, targeting options, measurement, and best practices,” says Amanda Dorenberg, President of COMMB
QMS launches DOOH post-campaign analysis tool Performance+
In Digital OOH By M4G Bureau - August 28, 2023
The new product has been developed to further enhance audience accountability and transparency in the execution of client DOOH campaigns
Kumar Printers acquires advertising rights for Ambala Cantonment and Barara railway stations
In OOH News By M4G Bureau - August 22, 2023
The media owner also holds the ad rights at Saharanpur station, where the company is based.
‘Major expansion is in the offing’
In Viewpoints By Rajiv Raghunath - August 22, 2023
Raheel Amjad, Dy. Managing Director, JCDecaux India talks about the OOH opportunity universe in India in an interview with Rajiv Raghunath. Edited excerpts: