Broadsign, Adform streamline global programmatic omnichannel media buys

In Digital OOH By Rajiv Raghunath - December 06, 2019

New ad tech integration gives brands and agencies a one-stop shop for planning and executing global programmatic campaigns across online, mobile and DOOH

Sapat Parivar Tea captures audience with audio ads in media dark areas

In Campaigns By Pray Jani - December 05, 2019

The brand leveraged the festive occasion to target interior areas with integrated campaign by Vritti Solutions Limited

Nykaa adds new hue to Black Friday Sale

In Campaigns By Pray Jani - December 04, 2019

Nykaa’s Pink Friday sale campaign takes large format at cluster sites in Mumbai targeting urban women audience

Behrouz Biryani’s lip smacking OOH campaign

In Campaigns By Pray Jani - November 29, 2019

Behrouz tempts masses to taste their most ordered dishes Dum Ghosht Biryani and Subz-e-Biryani

‘Find Your Signature Style’ says Titan Eye Plus

In Campaigns By Ria Banerjee - November 27, 2019

The campaign showcases new range of frames and sunglasses on digital billboards, mall media and bus shelters across 26 cities

Uber culminates #LeaveYourCarBehind campaign with eco-friendly branding

In Campaigns By M4G Bureau - November 26, 2019

Chakr Shield patent technology is used to paint the city that captures emissions at source and converts them into ink

Magicbricks attracts Mumbaikars with contextual campaign

In Campaigns By Pray Jani - November 22, 2019

The real estate online brand makes use of locations to contextualize the creative for the frequently traveling customers

IMT Nagpur creates strategic presence at airports

In Campaigns By Pray Jani - November 21, 2019

The awareness campaign by Institute of Management Technology, Nagpur communicates to the masses right before admissions

Taj Mahal Tea flaunts 1st ever female Indian musician taken on board

In Campaigns By Pray Jani - November 20, 2019

Nirali Kartik, Taj ki nayi awaaz, prominently appears on the brand’s latest OOH campaign

Dineout’s FearNoBill Campaign scares masses quite literally!

In Gallery By - November 19, 2019

The brand builds an activity on the insight of the ‘fear’ of bills that consumers have when they go out to dine at restaurants