Results For "AMP"
1932 News Found
A Global DOOH Stack in the making
In Viewpoints By Rajiv Raghunath - August 23, 2022
Laetitia Lim, CEO of leading audience & campaign intelligence platform Quividi, sees DOOH transforming into a platform where tech stacks can be easily combined, and media inventories made effortlessly accessible, across geographies. Edited excerpts of the interview with Rajiv Raghunath.
Kinetic India wins ‘Campaign of the Year’ award in OAA 2022 contest
In OOH News By M4G Bureau - August 21, 2022
Kinetic India won 4 Gold, followed by Rapport Outdoor Advertising and Tribes Communication winning 3 each. 51 awards were given away -- with 19 Gold, 16 Silver and 16 Bronze – in the OAA 2022 function held at Westin Mumbai Powai Lake on August 18.
Lemma initiates ‘Har Gully Tiranga’ campaign on DOOH screens across the country
In OOH News By M4G Bureau - August 16, 2022
Thousands of screens from over 75 clusters and locations integrated with Lemma displayed the message of "75 years of Independence" programmatically as part of the campaign.
Asiaray, Hivestack launch first pDOOH campaign for Gojek on Singapore's latest MRT Line
In OOH News By M4G Bureau - August 16, 2022
Asiaray used proximity geofencing to activate Gojek's "GOTOMALLS" campaign on DOOH screens across TEL, targeting on-the-go audiences.
Amazon’s innovative ad campaign for Alexa leaves cinema audiences awestruck
In OOH News By M4G Bureau - August 03, 2022
The timing of this immersive ad campaign at Cinépolis was to build the brand association of Alexa with smart home.
CRAX Fritts makes a compelling brand statement in Delhi NCR with DMRC Pink Line train branding
In Campaigns By M4G Bureau - August 02, 2022
The branding has been executed in association with Times OOH and The Brand Sigma – the agency for this campaign
AMC Networks partners 3CS, Campfire to bring alive The Walking Dead at San Diego Comic-Con 2022
In Campaigns By Rajiv Raghunath - July 28, 2022
At the experiential event, live walkers greeted attendees from the elevated catwalk, roamed the party, and interacted with the crowds; iconic relics, set pieces and vignettes from all 11 seasons were on display.
Atmosphere engages SpringServe to power pDOOH campaigns
In Digital OOH By M4G Bureau - July 28, 2022
Atmosphere will leverage SpringServe’s ad serving technology to deliver high quality video ad experiences in public spaces
Rohan Ekbote, GM - Media Planning, Vodafone, on OAA 2022 Jury panel
In OOH News By M4G Bureau - July 27, 2022
Rohan is an experienced media professional with 15 years of experience in media planning, campaign amplification and media buying, both in digital & traditional media spaces.
Nilay Moonje, Creative Head, Sideways Consulting, part of OAA 2022 Jury
In OOH News By M4G Bureau - July 26, 2022
Until recently, Nilay was with Ogilvy Bangalore, before moving on to Head the Creative at Sideways Consulting in Mumbai; some of his most notable works includes campaigns for Amaron Batteries, Glycodin, Diu Tourism, Pro Kabaddi, Big Bazaar, Amazon, Birla HIL, Fortune Oils, ITC and Meesho.