Adapt to be creative for the medium: Sanjeev Handa

In OOH News By VJ Media Bureau - June 18, 2016

Presenting his topic'Driving in Top Gear with OOH' on Day 1 at OAC 2016, Sanjeev Handa, Vice President and Head of Marketing, Maruti Suzuki India Limited spoke on the challenge of standing out and the hard task of choosing a medium that amplifies the brand\'s visibility and message.

Gionee Mobiles get charged up on billboards

In Campaigns By Satarupa Chakraborty - June 16, 2016

Use of static and moving LED lights made the latest outdoor campaign of Gionee Mobiles stand out in 40 Indian cities.

Tiago takes a new route in OOH

In Campaigns By Satarupa Chakraborty - June 09, 2016

TATA Motor Tiago's 3D model has been installed horizontally in Mumbai as part of their second phase of their outdoor campaign.

Tanishq unveils its enticing exchange offer campaign

In Campaigns By Satarupa Chakraborty - June 07, 2016

Jewellery brand Tanishq goes outdoor in 11 Indian cities to promote its Gold Exchange offer.

Beer Shampoo goes big through the outdoors

In OOH News By Satarupa Chakraborty - June 06, 2016

Park Avenue Beer shampoo uses giant backlit cutout of shampoo bottles in traditional OOH formats in Delhi, Mumbai and Bangalore.

Nescafe makes an in-flight impact

In Campaigns By Satarupa Chakraborty - June 06, 2016

Nescafe runs promotions in Spicejet flights by giving away samples of Nescafe coffee sachets and audio messages about the product.

X-Men goes large than life through OOH

In OOH News By Satarupa Chakraborty - June 01, 2016

Action flick X-Men: Apocalypse made its presence across India with high decibel outdoor campaigns, with some on the go too!

Streettalk executes TVS Tyre's celeb OOH campaign

In Campaigns By Satarupa Chakraborty - May 12, 2016

Streettalk executes TVS Tyre's multi-city OOH campaign across several formats.

The way to the foodie's heart is through OOH

In OOH News By Satarupa Chakraborty - May 11, 2016

Funfoods by Dr Oetker India creates high-decibel OOH campaign in Mumbai executed by Streettalk.

Good Knight connects with rural audience at Pandharpur Yatra

In Campaigns By Satarupa Chakraborty - May 09, 2016

Good Knights Fast Card connects with its rural customers at Pandharpur Yatra through numerous, ATL, BTL and OOH activities. Executed by Vritti i-Media, the campaign was able to reach 20 million and increase brand awareness.