Australia’s OOH net media revenue scales $1bn level in 2022

In OOH News By M4G Bureau - January 31, 2023

Q4 2022 saw 30.2% increase in net media revenue year-on-year, posting $329.7mn

PPDS adds ‘Wave’ of sustainable management services and applications for professional display fleets

In OOH Solutions By M4G Bureau - January 31, 2023

Innovative cloud ecosystem officially goes live at ISE 2023

Nashik OOH awash with education, real estate, clothing brand campaigns

In Campaigns By M4G Bureau - January 31, 2023

The 4th largest city in Maharashtra has the potential for faster OOH growth

UK lights the darkness on Holocaust Memorial Day 2023

In Digital OOH By Rajiv Raghunath - January 30, 2023

Rankin, Piccadilly Lights and BFI IMAX lead the commemorations

Broadsign appoints Veronica Ong as Sales Director, Southeast Asia

In OOH News By M4G Bureau - January 30, 2023

As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.

‘Centre-read, full-motion digital billboards 5.8x more effective than traditional static roadside OOH’

In Research By M4G Bureau - January 30, 2023

Neuro-Insight used a car-driving simulation with Los Angeles residents for the study

Zen Digital Media’s ‘Broadcoasters’ sets the stage for Republic Day celebrations at Juhu Beach

In OOH News By M4G Bureau - January 27, 2023

Mumbai Police actively participated in the celebrations

Tiger Party introduces its own digital signage player GOTIGER PRO

In Digital OOH By Rajiv Raghunath - January 27, 2023

The state-of-the-art GOTIGER PRO player is designed to handle playback of the highest resolution media files

United DOOH Stand - Ocean and Branded Cities announce trans-Atlantic DOOH network

In Digital OOH By Rajiv Raghunath - January 27, 2023

The United brings together four premier digital advertising screens in the top three locations across three key global cities in the United Kingdom and the United States of America.

Broadsign retains Out of Home Capital as Global Strategic Advisor

In OOH News By M4G Bureau - January 27, 2023

OOH Capital will conduct research to provide insights associated with both programmatic and non-programmatic transactions in key markets across the globe.