The ‘Goodness of Yogurt’ a delicious spread on OOH

In Campaigns By M4G Bureau - March 03, 2023

Actor Varun Dhawan exudes the brand’s energetic attributes in the creative

Broadsign promotes Frank Vallenga to Vice President of SaaS Sales

In OOH News By M4G Bureau - March 03, 2023

Vallenga has been an integral member of the Broadsign team and a trusted advisor to media owners leveraging the Broadsign platform since joining the company as Sales Director in 2015.

Hivestack in partnership with Winkel Media

In Digital OOH By M4G Bureau - March 02, 2023

This partnership will integrate Winkel Media’s DOOH inventory into the Hivestack SSP offering advertisers from around the world the opportunity to activate campaigns via both open exchange and PMP.

LED warranty: A guide to understand your coverage options

In OOH Solutions By - March 02, 2023

Sanket Rambhia, CEO of Xtreme Media, shares a ready reckoner on the aspects to be looked into when evaluating an LED warranty.

Laqshya Media Group’s Inventech creates first-of-its-kind AI algorithm gesture tech for Absolut Glassware

In Digital OOH By M4G Bureau - March 01, 2023

Florian Sallaberry, Group Head- International Brands at Pernod Ricard India, says, “We are thrilled to partner with Laqshya Media Group on this Absolut Glassware Launch Activation, which showcases our shared commitment to promoting inclusion and diversity.”

Premier tech summit Big CIO Show to be held in Bengaluru on March 9

In OOH News By M4G Bureau - February 28, 2023

Officially supported by NITI Aayog and powered by Intel Xeon, the 12th annual Big CIO Show will bring together a prestigious group of C-level technology innovators and leaders; the show will also feature the esteemed Big CIO Awards.

UK’s EE launches DOOH campaign to help Manchester Stay Connected at Night

In Digital OOH By M4G Bureau - February 28, 2023

Saatchi & Saatchi London uses Ocean’s OOH tech in Manchester City Centre to power the EE campaign.

EVs will become mainstream in India: Maruti Suzuki India Senior Executive Officer (Marketing & Sales) Shashank Srivastava

In OOH News By M4G Bureau - February 27, 2023

“Our estimate is this market which is 1% today will be around 3% in 2024-25, and will be about 17% in 2030 which is about out of 6 million cars, 1 million will be EVs in 2030,” he says

Yoga on the beach, powered by Zen Digital Media

In Digital OOH By M4G Bureau - February 27, 2023

The DOOH firm launched the ‘Beach And You’ initiative for yoga enthusiasts

Mercedes-Benz India showcases Maybach on Bandra Focal

In OOH News By M4G Bureau - February 24, 2023

The one-of-its-kind billboard provides a towering brand presence for the Maybach on Mumbai’s Western Express Highway