Results For "AL"
5994 News Found
Global outdoor ad market to grow at 4.5% CAGR over 5 years
In Digital OOH By M4G Bureau - March 15, 2017
Technologies such as AR, NFC, and beacon advertising can help brands to provide highly relevant and personalised content to customers, resulting in cost savings to the extent of 7% of the total category spend.
Times OOH bags Gold at UK's Digital Signage Awards 2017
In OOH News By Satarupa Chakraborty - March 09, 2017
Times OOH has won the award in the"Transport & Travel†segment for its DOOH advertising project at Terminal 2 (phase-2) of Chatrapati Shivaji International Airport in Mumbai
UK start-up firm Lightvert's Echo System to revolutionise ad displays
In Digital OOH By M4G Bureau - March 09, 2017
The company has developed the Echo system, a persistence of vision display technology that temporarily prints an image directly on to the viewer's retina. Images are generated using a single vertical line of light, so do not exist in reality.
Indian Railways invites bids for commercial publicity rights in 5 zones
In OOH News By Rajiv Raghunath - March 07, 2017
Indian Railways has invited technical bids for commercial publicity rights in the North Western Railway Zone, North Central Railway Zone, North Eastern Railway Zone, Southern Railway Zone, and West Central Railway Zone. All technical bids will be received until 3PM on March 23, 2017.
High-decibel sports events create compelling in-stadia branding opportunities
In OOH News By Rajiv Raghunath - March 06, 2017
As a case in point, Bengaluru's Chinnaswamy Stadium that has hosted the 2nd India-Australia Test Match was enveloped with in-stadia branding of PayTM, Kent RO, Hero Group, BSNL, Bharti Cement, Wild Stone, Britannia Good Day, IDBI Federal and Servo. Dalmia Cement branded the two giant electronic scoreboards above the sight-screens.
TIMDAA retains ISO:27001 certification
In OOH News By Satarupa Chakraborty - March 02, 2017
The certification protects against possible vulnerability (physical and logical) in software application, hardware and firewalls. All information within TIMDAA is protected by policies and procedures, to ensure adherence to the benchmarked standards.
DMRC to introduce PSDs on Line 3, more DOOH opportunities on anvil
In OOH News By Satarupa Chakraborty - March 02, 2017
DMRC has planned for Platform Screen Doors (PSDs) with digital display panels at a few stations on this stretch which will be available for commercial advertising as well. Each PSD will be of 17.3 meters height and have 64 LCD panels.
Devils Circuit dares Delhi through OOH
In Campaigns By Satarupa Chakraborty - March 02, 2017
Swift Devils Circuit, a racing event conducted by Volano Entertainment that has a 5km run with military obstacles, is targeting fitness aficionados in Delhi through JCDecaux's outdoor network in the capital
Ranchi municipal body swoops down on hoardings, industry calls move arbitrary
In OOH News By Satarupa Chakraborty - March 01, 2017
After raising the tax by 2,000 per cent in the last six years, Ranchi Municipal Corporation is set to enforce the bylaws made in 2016 that directs them to remove hoardings that are within 100 meters of every roundabout in the city.
Skipper hits the streets to showcase its water pipes
In Campaigns By Nabamita Chatterjee - March 01, 2017
The campaign covered West Bengal (Kolkata, Siliguri, Malda, Bankura, Birbhum, Bardhaman, Midnapore ,Murshidabad and 24 Parganas), Delhi NCR, Telengana, Punjab, Bihar and Gujarat