Results For "AL"
5994 News Found
“A common OOH currency to measure the media is vital”
In Gallery By - August 27, 2017
Dave Roberts, CEO, Primemedia, & Chairman, Out of Home Measurement Council, South Africa spoke on ‘What it takes to create & launch a common OOH currency – The South African experience’ at OAC 2017
OOH can be integral to smart city development: PHDCCI conference
In OOH News By Bhawana Anand - August 26, 2017
OOH advertising as an enabler of smart city development came to be discussed at a conference entitled ‘Smart Cities in India – Journey So Far’, organised by the nodal business chamber PHDCCI in New Delhi
Futek Digital introduces 360 degree digital screens inside Ambience Mall, Gurugram
In Digital OOH By M4G Bureau - August 26, 2017
The DOOH player plans to put up such media at several other consumer destinations
BBMP will take stern action against agencies felling trees
In OOH News By M4G Bureau - August 24, 2017
BBMP will take stern action against agencies felling trees
Australia’s oOh!media delivers double digit revenue powered by digital assets
In Digital OOH By M4G Bureau - August 24, 2017
For the first time, more than half of group revenue is derived from digital assets. During HY17, oOh! introduced a further 40 large format, premium-located digital screens across all products, taking the total of such screens to 230, and more than 1,800 retail small format screens
Clients will eventually see value in green printing: Machine manufacturers
In OOH Solutions By - August 24, 2017
Sam Patel, President, Arrow Digital & Manesh Shetty, Regional Sales Manager, Agfa Graphics Middle East - Agfa Graphics, share their perspectives on green printing for OOH – today and tomorrow
Green printing is an imperative for OOH business
In OOH Solutions By Bhawana Anand - August 24, 2017
Leading digital printing firms assert the importance of adopting green printing machines, media and materials but call for a multi-stakeholder approach to ensure that green printing becomes an industry norm
Federal Bank banking on Metro for consumer connect
In Gallery By Bhawana Anand - August 24, 2017
Metro trains branded with the poser “Why Settle For Less?"
Federal Bank goes outdoor asking ‘Why Settle For Less?’
In Campaigns By Bhawana Anand - August 24, 2017
The bank opted for train branding and an innovative on-ground activity as part of its integrated campaign
L’Oreal showcases the ‘Magic Touch’ in outdoor
In Gallery By M4G Bureau - August 23, 2017
Milestone Brandcom undertook the media planning and buying for this campaign. Targeting the female audience in the 30-50 age group in particular, via high potential areas for NCCS A, the campaign was executed in Mumbai, Delhi, Kolkata and Bengaluru for 15 days