Results For "AL"
5994 News Found
Century Group bags exclusive media rights at Imphal Airport
In OOH News By Bhawana Anand - October 02, 2017
The media owning firm expands its portfolio of airport media, holding rights at four airports
‘OOH industry needs to focus upon consolidation, professionalism & transparency’
In Viewpoints By Bhawana Anand - October 01, 2017
Ashish Bhasin, Chairman & CEO - South Asia, Dentsu Aegis Network, talks about the critical issues that underpin Indian OOH business, and advocates strong steps to leverage the growth opportunities. Edited excerpts of the interview:
SDMC invites NIT for setting up smart toilets in lieu of ad rights
In OOH News By M4G Bureau - September 30, 2017
The contract will be awarded on DBOT basis for 10 years
Patna media owners willing to cooperate with Nagar Nigam
In OOH News By Bhawana Anand - September 29, 2017
Advertising Welfare Association Bihar representing the local media owners has initiated a dialogue with the authority to find a solution beneficial for both parties involved
Hyundai taking its ‘Safe Move Phase 3’ to malls, schools
In Campaigns By Bhawana Anand - September 29, 2017
The auto major is working towards conducting the programme at 14 malls as well as 150 schools spread across 6 cities with engaging activities & games
Japanese subsidiary setting up DOOH-enabling traffic info display on Ahmedabad’s ‘Smart Roads’
In Digital OOH By Bhawana Anand - September 29, 2017
The Digital Variable Messaging Sign (VMS) boards of 7x3 meters in size will display real time-traffic information to the travelers along with outdoor advertising and promotion in the ratio of 50:50.
Skipper Pipes wows Kolkata with pipes-made Durga Puja pandal
In Gallery By Ria Banerjee - September 28, 2017
The works of art at the pandal complemented the brand’s extensive OOH campaign in the city of Kolkata
Dentsu Aegis Network launches Amplifi in India
In OOH News By M4G Bureau - September 28, 2017
Amplifi, the media investment arm of Dentsu Aegis Network, aims to deliver a demonstrable uplift in media performance on a global basis.
Peter England drives fashionable campaign with metro branding
In Campaigns By M4G Bureau - September 28, 2017
The brand opted to wrap Delhi Metro rakes on two of the busiest lines – Line 2 & Line 3 / 4 -- to grab maximum eyeballs
‘Innovative formats attracting more ad spends’
In Viewpoints By Bhawana Anand - September 28, 2017
Currently, innovative formats and ambient media are proving to be the superheroes of OOH media that give marketers the confidence to come to the outdoor. However, the lack of measurement measures is playing up as a demon in the OOH success story; even a morsel figure or a metric would be big enough to overcome this challenge, says Anita Nayyar, CEO-India & South Asia, Havas Media Group.