Results For "AL"
5988 News Found
Xtreme Media’s Experience Centre in Guwahati is emblematic of Indian DOOH’s onward march
In OOH Solutions By M4G Bureau - November 17, 2023
Showcasing of cutting-edge digital display solutions is a catalyst for DOOH expansion
‘Go beyond conventional ads to get the ‘heads-down’ generation’
In Digital OOH By M4G Bureau - November 17, 2023
Gautam Bhirani, Founder and CEO of Tagtalk.ai, believes that the role of content and engagement in out-of-home and digital display media has evolved dramatically to cater to a demographic deeply immersed in digital devices. So brands need to acknowledge this and accordingly strategise their communication.
OOH Capital appoints Claudia Damas, Rachana Lokhande as partners for LATAM, India markets
In OOH News By M4G Bureau - November 16, 2023
OOH Capital Chairman Tom Goddard says: "Growing our geographical coverage with two highly experienced partners is a great way to celebrate our first two years in business.”
‘Metro station branding has emerged as an integral part of our media mix’
In Viewpoints By Rajiv Raghunath - November 16, 2023
Abhinav Iyer, Senior General Manager – Marketing & Strategy, The Muthoot Group shares his perspective on the brand’s outlook on transit media, Metro media in particular, in the wake of the launch of ‘The Muthoot Group Railway Station’ metro in Jaipur. Excerpts of the interview with Rajiv Raghunath
‘There’s growing demand for interactive digital display solutions’
In OOH Solutions By M4G Bureau - November 16, 2023
Dilip Surana, Director, ThinPC Technology speaks about the journey that led him from designing solutions for Shivneri/Volvo buses to evolving into a powerhouse that manages over 8,000 live screens across India.
DDX Asia expo: Building an ecosystem approach to digital display solutions business
In Gallery By - November 15, 2023
Vasant Jante, Managing Director of VJ Media Works, talks about the imperative of creating a platform for buyers & sellers of digital display solutions that are architected for retail and OOH businesses, in conversation with Rajiv Raghunath. The inaugural edition of DDX Asia expo will be held at Nehru Centre in Mumbai on Dec 8-9.
JOLT set to charge up UK EV DOOH market
In Digital OOH By Rajiv Raghunath - November 15, 2023
Opportunity for advertisers to reach both roadside and EV charging audiences at scale, says the company
Moving Walls to showcase enterprise software solutions at DDX Asia in Mumbai on Dec 8-9
In OOH News By M4G Bureau - November 10, 2023
Global adtech group Moving Walls, whose ‘Moving Audiences’ software is used by advertisers and agencies to plan, buy and measure OOH media, will be among the exhibitors at DDX Asia, the one-stop exhibition of digital display solutions for retail and out-of-home industries, to be held at the Nehru Centre, Worli, Mumbai
Tata Mutual Fund promises to turn dreams into reality ‘One Day’
In Campaigns By M4G Bureau - November 10, 2023
Posterscope India rolls out the campaign, seizing the spotlight during the ICC Cricket World Cup
‘Prescriptive briefs, technical committees, cost efficiency, industry standards must for best outcomes from audience measurement’
In OOH News By Rajiv Raghunath - November 09, 2023
Gideon Adey of World Out of Home Organization, Maud Moawad, CEO, Seventh Decimal, Kristina Rudoman, Chief Commercial Officer, Allunite, Jun Sakurai, CEO, LIVE BOARD, and Daniel Wong-Chi-Man, Chief Commercial Officer – Audience Measurement, Ipsos discuss the theme of audience measurement in the WOO Bali meet.