Results For "AL"
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Karnataka Govt ups the OOH quotient with pan-state campaigns
In Gallery By M4G Bureau - February 14, 2018
Leading media owning firm Srishti Group has been instrumental in driving the key government’s campaign in Bengaluru and Rest of Karnataka
Cadbury pops out heart this Valentine
In Campaigns By M4G Bureau - February 14, 2018
The brand has come out with a campaign that provides an experience beyond products & services; OOH powers the 360 degree campaign innovatively
‘Value addition, right pricing, self-regulation, tech infusion will augment OOH growth’
In OOH News By Bhawana Anand - February 14, 2018
Abhijit Sengupta, CEO, OAP, Atul Shrivastava, Group CEO, Laqshya Media Group, Fabian Trevor Cowan, President, Posterscope India and Jayesh Yagnik, COO, MOMS Outdoor Media Solutions discuss ‘How best can Karnataka OOH draw maximum brand spends’
GroupM forecasts 13% growth in adex in 2018
In Research By M4G Bureau - February 14, 2018
OOH adex is expected to increase from an estimated Rs 2,842 in 2017 to Rs 3,389 in 2018, which will be a healthy 15% growth YoY
‘It’s about arousing curiosity in the minds of consumers’
In Viewpoints By Ria Banerjee - February 14, 2018
Siddharthaa Sawansukha, CEO of Kolkata-based Sawansukha Jewellers, talks about the brand’s approach to OOH advertising and how compelling creativity acts as the differentiator on the OOH landscape
Registration open for Indian delegates to FEPE Congress in Sorrento, Italy
In OOH News By M4G Bureau - February 13, 2018
Media4Growth has discussed with FEPE special rates for the participation of Indian delegates in the next FEPE Congress that will be held in Sorrento, Italy during June 6-8, 2018
‘OOH advertising works well for my brand’
In OOH News By Bhawana Anand - February 13, 2018
The Karnataka OOH Talks conference featured a panel discussion on “How OOH can be pivotal to brand campaigns in Karnataka” involving Deepansh Bhargava, AVP - Marketing & Operations, Central Stores Pan India, Senthil Kumar, COO, YLG and Naqhi Khan, Brand & Marcom Head, Bharti Airtel, Karnataka Circle. The session was moderated by Fabian Cowan, President, Posterscope India
‘Need end-to-end solutions for flex management’
In OOH Solutions By Bhawana Anand - February 13, 2018
Santhosh P G, CEO of People Design & Communications, Bhagwath Prasad, MD of Printech Digital Imaging, Naresh Kumar Dasari, MD of Macro Media Digital Imaging, and Rajib Das of Spectacular MMT, discussed the key challenges that confront the industry and the probable solutions for making digital printing truly ‘green’
Ogilvy promotes Abhik Santara as Head of Office & VR Rajesh named Managing Partner
In OOH News By M4G Bureau - February 12, 2018
As part of their responsibilities, they will also oversee the growth of our Kolkata offices; also VR will partner Abhik to lead Ogilvy Mumbai
‘Tech infusion, digital formats will drive OOH spends’
In OOH News By Bhawana Anand - February 12, 2018
Surendra Shenoy, Principal General Manager, Karnataka Circle, BSNL addressed the Karnataka Talks OOH conference on the theme of ‘Dialling into consumer mindspace through OOH’