Cremica promises ‘Love at first taste’

In Campaigns By M4G Bureau - September 18, 2018

The brand has gone in for a bqs innovation to reinforce its value proposition in association with Glo agency- Out of Home Division of Lodestar Universal McCann

Australian fleet firm P2P investing in digital cab advertising

In Digital OOH By M4G Bureau - September 18, 2018

The company expects advertising to account for 25-30% of total revenues in a few years

Karnataka HC directs BBMP to remove illegal media without exception

In OOH News By M4G Bureau - September 18, 2018

No interim stay to BBMP order to stop outdoor advertising in Bengaluru for one year

Railways clarifies that media contracts shall not exceed 5 yrs

In OOH News By M4G Bureau - September 17, 2018

The Railway Board, in a circular dated September 12, 2019, has clarified that the contract tenure shall be for a minimum of 3 years and a maximum of 5 years; the tendering process for a new contract shall be initiated at least 9 months prior to the completion of the existing contract

Bhubaneshwar MC bringing down rooftop sites in city

In OOH News By Bhawana Anand - September 17, 2018

The drive is aimed at rooting out illegal media, as also to enhance the city aesthetics ahead of the 2018 Men's Hockey World Cup Championship that will be organised in Bhubaneswar

‘Locally specific content adds a level of context to the screens’

In Viewpoints By Rajiv Raghunath - September 17, 2018

Francois Hechme, VP - Products, Broadsign talks about the newly launched Broadsign Publish, the next generation of Broadsign Creator

Skinn by Titan wafts gently in the outdoors

In Campaigns By M4G Bureau - September 17, 2018

OMI, the outdoor agency arm of Laqshya Media Group, has executed the multi-city brand campaign

Truecaller appoints Happy mcgarrybowen as its creative agency

In OOH News By M4G Bureau - September 14, 2018

Happy mcgarrybowen was roped in to help chart a new course for Truecaller’s new avatar and host of services

Northern Railway invites tender to install LED Screen

In OOH News By M4G Bureau - September 14, 2018

There will be 106 screens at NDLS station and 26 screens at ANVT railway station over Delhi division

Delhi HC dismisses appeals on putting up disclaimer on DMRC FIITJEE/IIT co-branding media

In OOH News By M4G Bureau - September 14, 2018

Court told IIT Delhi to file a suit of patent/trademark infringement if it was not satisfied with the order