New Research Shows +23% Uplift in Brand Metrics with DOOH

In Research By M4G Bureau - November 03, 2018

The 4th Space research highlights the significant impact when Full Motion Digital OOH is added to Social Media campaigns, OnDevice study reveals

MTV India takes live show to a new high

In Gallery By Bhawana Anand - November 02, 2018

Zenith OOH creates two striking innovations in Mumbai

‘Prospects bright for LED lighting of OOH’

In Viewpoints By Shradha Mishra - November 02, 2018

Yogesh Panjabi, Director of Thane-based Shine Concepts talks about the current LED display market in India, as well as the future course of the business

Pacific Digital installs new EFI VUTEk GS3200 10 colour UV printer

In OOH Solutions By M4G Bureau - November 02, 2018

With the three-layer back lit signages/displays and tactile printing, this UV machine opens up many profitable applications in a very demanding industry

Demand for green fabric rising in the face of curbs on use of flex

In OOH Solutions By Bhawana Anand - November 01, 2018

However, the green material may not match flex in terms of speed of printing, durability

MTV takes its new dating show on OOH

In Gallery By - October 31, 2018

MTV India tied up with Zenith OOH to promote its newly launched two reality shows named Elovator Pitch and Ace of Space in the outdoor with an extraordinary twist.

Digital interactive kiosks coming up in NDMC areas

In Digital OOH By Bhawana Anand - October 31, 2018

The kiosks, developed by Enhance Tech Labs, will have an interactive public information display on one side, and advertising display on the other

MTV India takes live show to a new high

In Campaigns By Bhawana Anand - October 31, 2018

Zenith OOH creates two striking innovations in Mumbai

Puma vests Havas Media with media buying and planning duties

In OOH News By M4G Bureau - October 30, 2018

This follows a review conducted by ID Comms, a global management consulting company for media and advertising toward transforming Puma’s approach to consumer marketing

Arvind Lifestyle appoints Dentsu India for Flying Machine & True Blue

In OOH News By M4G Bureau - October 30, 2018

The agency will work as strategic and creative partner for fashion brands from the group