Results For "AL"
5999 News Found
63% of voters believe audience data is essential for OOH industry, says poll conducted by Media4Growth
In OOH News By M4G Bureau - November 03, 2020
Audience data will help in opening doors to opportunities for OOH media
NDA government spent INR 101.01 crore on OOH advertising in 2019-2020
In OOH News By M4G Bureau - November 03, 2020
Reported by a news website, the figures are revealed by the Bureau of Outreach and Communication
American starts appreciating OOH ads post lockdown
In Research By M4G Bureau - November 02, 2020
69% of adults says positive awareness of their surroundings has increased now that COVID-19 lockdown restrictions are gradually lifting
MCGM grants much awaited rebate package to Mumbai media owners
In OOH News By Bhawana Anand - November 02, 2020
In a conversation with Media4Growth, Khalid Batliwala, President, MHOA, said that this is the first time in history that OOH industry has been granted a relief
‘Use of audience data tools will induce advertisers to spend more on OOH’
In OOH News By M4G Bureau - October 30, 2020
Bharat Rajamani, CEO, US Advertising threw light on the agency’s audience metrics’ offerings
Mohit Joshi elevated to CEO, Havas Media Group
In OOH News By M4G Bureau - October 30, 2020
This appointment comes as part of the acceleration of the group's overall growth strategy
MMRCL invites bid for semi-naming rights on Line 3
In OOH News By M4G Bureau - October 30, 2020
According to the corporation, 13 lakh passengers per day is the total ridership forecasted for 2023
Nagpur Civic body extends advt contracts duration as lockdown relief
In OOH News By M4G Bureau - October 30, 2020
The regional media owners haven’t received any communication regarding extension of tender
Audience data will power outernet growth in sync with internet: Srikanth Ramachandran
In OOH News By M4G Bureau - October 30, 2020
Srikanth Ramachandran, Group CEO, Moving Walls points out that in the current Covid-19 impacted period, clients ask for more detailed campaign performance reports
‘Apples-to-apples approach to measurement absolutely necessary’
In Viewpoints By Rajiv Raghunath - October 29, 2020
A unified currency that can be used across all OOH formats makes it easier to plan and easier to buy, states Kym Frank, President, Geopath on the subject of audience measurement metrics for place-based media.