Results For "AL"
5997 News Found
DMRC invites bids for station co-branding, other ad rights
In OOH News By M4G Bureau - March 23, 2021
Licensee shall be granted advertisement rights at the selected metro stations to design, procure / manufacture, install, manage, operate, maintain, market and sell advertising opportunities subject to the terms and conditions
New cohort of digitally-driven innovative brands join OMIG
In Digital OOH By M4G Bureau - March 23, 2021
The Moving Walls led Outernet Marketing Innovation Group (OMIG) brings together innovative brands to trial and establish best practices for the industry.
PNB Housing Finance launches OOH campaign for home loan scheme
In Campaigns By M4G Bureau - March 22, 2021
The campaign builds on the emotions surrounding owning a home, while driving home the loan scheme benefits and encouraging more people to buy a home.
‘Advertising when made accessible to SMEs will definitely bring revenues’
In Gallery By - March 22, 2021
Srikanth Ramachandran, Group CEO, Moving Walls talks about the unique positioning of VideOOH.Deals platform
Noida Metro issues two advertising tenders
In OOH News By M4G Bureau - March 22, 2021
An RFP for 13 co-branding stations and a tender for audio commercial announcements have been launched by the corporation
Blue Star AC ropes in Virat Kohli for new integrated campaign
In OOH News By M4G Bureau - March 19, 2021
A pan India campaign is also being rolled out on platforms such as OOH, digital, dealership collaterals and other key touch points
Birla Estates gives Worli artistic facelift with Mumbai Rising initiative
In Campaigns By M4G Bureau - March 19, 2021
Birla Estates will be beautifying and turning the walls of Pandurang Budhkar Marg (PB Marg) into canvases to paint 10 different stories capturing the nuances of Mumbai city tying everything back to the core theme of Mumbai Rising.
‘Quantification of OOH impact needed’
In Viewpoints By M4G Bureau - March 18, 2021
Post lockdown when out-of-home movement of consumers had practically come to a standstill and marketing initiatives were frozen for want of consumer attention, FMCG major ITC found an opportunity to tap metro markets with strategic use of OOH. Aishwarya Pratap Singh, Head – Marketing (Snacks, Noodles & Pasta), ITC Ltd, shares his viewpoints on how multiple outdoor campaigns launched across metro cities helped the brands Sunfeast, YiPPee! and Bingo! connect with the consumers once again and accelerate their market reach.
Satyendra Prakash takes charge as Principal DG of Bureau of Outreach & Communication
In OOH Solutions By M4G Bureau - March 18, 2021
The appointment is effective from March 1, 2021. The Bureau of Outreach and Communication (BOC), earlier known as Directorate of Advertising and Visual Publicity (DAVP), is the nodal organisation of the Govt of India for advertising and communication.
Tech innovation for better health: Fujifilm’s campaign msg
In Campaigns By M4G Bureau - March 17, 2021
The OOH campaign has been spotted in Delhi across varied formats.