Results For "AL"
5996 News Found
Quividi to organise conference on ‘India, the next DOOH Giant?’ on June 29
In OOH News By M4G Bureau - June 22, 2021
The conference will feature knowledge sessions on the current state of D/OOH Indian market, use of real-time audience data and contextualised communication to drive consumer engagement, as well as new monetisation models.
Hamdard Labs vests Havas Media with media duties for food div
In OOH News By M4G Bureau - June 22, 2021
The offline media mandate covers the beverage brand RoohAfza and its extensions, Hamdard honey, Hamdard saffron, oils, healthy teas, snacks, dairy products, and other value added food products.
Unlock 2.0 cold comfort for Bengaluru hoardings business
In OOH News By M4G Bureau - June 21, 2021
Outdoor media owners and agencies in the city are waiting anxiously waiting for the new rules for setting in motion large format advertising in the city.
‘Programmatic will unleash the potential of DOOH’
In Viewpoints By Rajiv Raghunath - June 21, 2021
Antonio Vincenti, CEO of Beirut-based Pikasso, leading OOH company across the Levant (Lebanon, Jordan, Iraq), North Africa (Algeria, Tunisia, Morocco), and West Africa (Ivory Coast, Senegal, Mali), states that programmatic will help the business to connect with new potential buyers across markets. "On a large scale, data will allow our medium to become more and more traded programmatically,” he says in an interview with Rajiv Raghunath.
Stroer engages location analytics company Placense at Greetech Festival
In Digital OOH By M4G Bureau - June 18, 2021
“We chose Placense for its brilliant ML driven routines together with passionate service,” says Christian Von Brincken, Managing Director, Stroer.
‘Let’s think about what OOH could be, not how it was’
In Viewpoints By N Jayalakshmi - June 17, 2021
The opportunity now is to start rethinking about what OOH could mean – beautiful stories, told simply, in a compelling way, says Laura Jordan Bambach, President and Chief Creative Officer, UK, Grey in an exclusive interaction with N Jayalakshmi. As Laura points out, now is perhaps the best time to reboot and infuse the OOH medium with the much needed creativity. This means integrating the medium and the message with the environment in which you engage with the consumer.
Ultraleap, SimplyNUC launch TouchFree bundle for touchless interaction
In OOH News By Rajiv Raghunath - June 16, 2021
The TouchFree Bundle is a plug and play solution allowing consumers to interact using gesture control.
Havas Media Group India announces key leadership appointments
In OOH News By M4G Bureau - June 16, 2021
The new elevations are part of the group’s focus on investing in people and consolidating client businesses under the global Mx operating system.
OOH expected to grow by 19% in 2021: GroupM Mid-Year Forecast
In Research By M4G Bureau - June 15, 2021
The GroupM ‘This Year, Next Year’ report released this month cites that global advertising is also expected to grow by 19%.
Aon brand replaces Anviti in India
In OOH News By M4G Bureau - June 14, 2021
Anviti Insurance Brokers renamed Aon India Insurance Brokers.