Results For "AL"
5995 News Found
‘Let’s get in automation first, programmatic will be the next natural step’
In Viewpoints By N Jayalakshmi - October 18, 2021
Shriranga K Sudhakara, MD, Vyoma Media, shares his insights on the various layers inherent in the pDOOH space and on the factors that can drive its growth in a manner that benefits the OOH industry as a whole.
Spark44, MediaCom secure top prizes in Ocean Outdoor’s annual digital creative competition
In OOH News By M4G Bureau - October 18, 2021
Land Rover, Pets at Home, Toolstation and Rays of Sunshine are among this year’s winners
Pikasso, Broadsign activate 1st pDOOH campaign in West Africa
In OOH News By Rajiv Raghunath - October 18, 2021
The campaign booked by Kawarizmi, a French digital agency that specialises in programmatic buying, is part of an omnichannel communication, which includes a strong retargeting presence on mobile and social media
Ultraleap touchless interactive ad kiosks on CEN networks to engage US moviegoers returning to theatres
In Digital OOH By Rajiv Raghunath - October 13, 2021
The kiosks will run standard display advertising and touchless interactive content harmoniously
Tata Tea Chakra Gold now celebrates the flavours of Kondapalli toys, Kuchipudi dance & Kalamkari art…
In Campaigns By M4G Bureau - October 12, 2021
In its latest brand initiative to honour regional culture, TATA Tea Chakra Gold engaged consumers with a larger than life 3D Projection Mapping Show on the exteriors of Beach Mall, Visakhapatnam celebrating the iconic elements of AP and Telangana.
Primedia Outdoor to access LMX platform for audience metrics in 7 African markets
In Digital OOH By M4G Bureau - October 11, 2021
The metrics will be used for Prime Outdoor DOOH inventories in Zimbabwe, Lesotho, Namibia, Nigeria, Botswana, Eswatini, and Zambia
‘Common industry currency is an absolute essential’
In Viewpoints By N Jayalakshmi - October 11, 2021
There is no difference between OOH and other advertising mediums like TV, says Karthi Marshan, President & Chief Marketing Officer, Kotak Mahindra Group
Displayforce Box augments digital signage performance marketing
In OOH Solutions By M4G Bureau - October 11, 2021
The Box can be connected to TVs, Video wall, LED screens
Broadsign, DOOHX launch pDOOH advertising certification programme
In OOH News By Rajiv Raghunath - October 07, 2021
Sponsored education initiative to drive new DOOH industry growth with comprehensive training curriculums for digital advertisers, agencies, and media owners
‘Pricing , measurement, maintenance & technology key to higher spends on OOH’
In Viewpoints By N Jayalakshmi - October 07, 2021
In an exclusive interaction with Media4Growth, Vaishali Sharma, Marketing Head - SONY SAB, talks about the brand’s approach to the Out-Of-Home medium as a marketing tool and the challenges therein.