Results For "AI"
4556 News Found
OOH advertising attracts more attention than social media, streaming ads: UK-based 75Media
In Research By M4G Bureau - April 19, 2023
Joe Lawson, Sales Sirector, 75Media shares 12 tips to ensure OOH campaigns drive sales
Sunrisers Hyderabad partners with Mera Hoardings for multi city OOH campaign
In Digital OOH By M4G Bureau - April 18, 2023
The campaign sees Mera Hoardings making extensive use of their media assets across Andhra Pradesh and Telangana
‘Our Machine Learning & AI powered DSP delivers best RoI to brands’
In Viewpoints By Rajiv Raghunath - April 17, 2023
Ben Elliott, Director - Advanced TV & DOOH of Toronto-based StackAdapt states that the platform was built from the beginning with AI as the brains which puts the company at a distinct advantage over other programmatic platforms. Edited excerpts of the interview with Rajiv Raghunath.
Long-term capital gains: An outlook on Delhi NCR OOH market
In OOH News By Pray Jani - April 14, 2023
Pray Jani captures the key assertions of leading OOH media operators in the Delhi NCR market.
‘Mumbai Meri Jaan’ exudes high energy in the Maximum City
In Campaigns By M4G Bureau - April 13, 2023
Snapshots of the campaigns in the city
‘Even a modest increase in DOOH screens will lead to a burgeoning pDOOH industry’
In Digital OOH By M4G Bureau - April 13, 2023
“Working with numerous brands and launching over 500+ programmatic DOOH campaigns has proven that this is a reality, that it has been tested,” asserts Gulab Patil, Founder & CEO, Lemma in an interview with Rajiv Raghunath.
Podhigai Ads wins exclusive Kochi Metro train branding rights up to 7 years
In OOH News By M4G Bureau - April 11, 2023
The exclusive advertising rights include metro train’s interior and exterior branding options which include exterior coach full wrap, interior panels options like posters, stickers and digital screens and many more
JCDecaux partners with fashion giant GAP for Mumbai metro campaign
In Campaigns By M4G Bureau - April 11, 2023
The American fashion brand capitalized on Mumbai metro's advertising potential to promote it's spring-summer collection.
‘Mumbai OOH has the potential to grow at 15% YoY’
In Viewpoints By M4G Bureau - April 10, 2023
The future of OOH in Mumbai will be driven by audience measurement, ad tech and an increased interest in DOOH, says Junaid Shaikh, MD, Roshanspace Brandcom in an exclusive interview with Media4Growth.
Mustufa Arsiwalla appointed as CMO, Britannia Bel Foods
In OOH News By M4G Bureau - April 04, 2023
Mustufa has been a seasoned consumer marketer and brand strategist with over 17+ years’ experience in leading brand building and marketing campaigns across diverse categories.