Pawan Bansal unanimously elected as Chairman of Indian Outdoor Advertising Association

In OOH News By Rajiv Raghunath - August 31, 2023

Inclusivity, tech focus, adoption of best business practices core to Pawan’s vision for IOAA

Shivalik Group announces new projects with innovative billboard

In Campaigns By M4G Bureau - August 31, 2023

The campaign was used as an announcement for 4 new upcoming projects

SailGP ‘We Are Racing’ dominates Piccadilly Lights

In Digital OOH By M4G Bureau - August 31, 2023

The week-long 3D DOOH campaign is timed with the global championship’s European leg

After Riverdale, Archies takes over Mumbai

In Campaigns By M4G Bureau - August 30, 2023

The cast posed in front of a billboard counting down 100 days until the film’s release on December 7th.

ChargeEuropa expands its footprint in Poland, partners hypermarket store chain Selgros

In OOH News By M4G Bureau - August 29, 2023

Transgourmet Polska, owner of Selgros, has chosen ChargeEuropa to deploy EV/DOOH charging throughout the entire retail chain across Poland.

COMMB launches OOH-GPT Beta, harnessing the power of AI

In OOH News By M4G Bureau - August 29, 2023

“OOH-GPT can provide information on various aspects of OOH advertising such as its definition, types, advantages, effectiveness, targeting options, measurement, and best practices,” says Amanda Dorenberg, President of COMMB

QMS launches DOOH post-campaign analysis tool Performance+

In Digital OOH By M4G Bureau - August 28, 2023

The new product has been developed to further enhance audience accountability and transparency in the execution of client DOOH campaigns

Taj Mahal Tea launches innovative musical billboard in Vijaywada

In Campaigns By M4G Bureau - August 22, 2023

The campaign was executed by Rapport and plays classical Indian music when it rains.

Kumar Printers acquires advertising rights for Ambala Cantonment and Barara railway stations

In OOH News By M4G Bureau - August 22, 2023

The media owner also holds the ad rights at Saharanpur station, where the company is based.

Hyundai unveils unique LEGO installation in Gurugram to promote Hyundai Exter

In Campaigns By M4G Bureau - August 22, 2023

The installation is up at the busy Cyberhub