WR’s maiden ‘Promotion on Wheels’ special train goes Housefull

In OOH News By M4G Bureau - October 22, 2019

Branded by M/s Fox Star Studios, a special train has been rolled out for promotion & publicity of Art, Culture, Cinema, Television, Sports etc

Tanishq revives Diwali tradition with Virasat Collection

In Campaigns By M4G Bureau - October 22, 2019

A leading jewellery brand launched a new OOH campaign marking one of the most anticipated festivals of the year, Diwali

Deeya Panel Products offers platform for PVC Flex recycle

In OOH News By Pray Jani - October 21, 2019

The company is open to partnering with outdoor industry concessionaires to supply used PVC Flex to use for making building material

Asian Paints Royal Play(s) well with traffic signal with DOOH approach

In Campaigns By Pray Jani - October 21, 2019

Handled by MOMS, a digital site was programmed to change creative with the change of traffic signal in Pune

“Interactive technologies can bring alive OOH essence”: Thapas Joseph

In Viewpoints By Bhawana Anand & Pray Jani - October 21, 2019

Thapas Joseph, President of Fountainhead Digital MKTG talks about the myriad OOH opportunities that will be come by with the use of extended technologies. Edited excerpts

BJP keeps strict eye on Assembly election’s OOH campaign

In OOH News By Bhawana Anand - October 21, 2019

Consider as a huge campaign for assembly election in the state of Haryana, the highest spending party monitors every penny spent

Chennai-based Podhigai Ads has executed a week-long campaign for V-Guard from Mahalaya to Dussera in West Bengal

In Gallery By - October 18, 2019

Executed by Chennai-based Podhigai Ads, V-Guard’s OOH campaign revived the traditional Puja style along with strategically promoting its products

BackLite Media to operate 200 screens at The Galleria in Abu Dhabi

In Digital OOH By Rajiv Raghunath - October 18, 2019

BackLite Media signs 10-year partnership with Gulf Related, the developers of The Galleria Al Maryah Island, a luxury retail and dining destination in Abu Dhabi

Honda’s new “A Quiet Revolution” to create noise on Outdoors

In OOH News By M4G Bureau - October 18, 2019

The campaign, designed by Dentsu One division, aims to highlight the unique feature of eSP technology i.e. Silent start

Hindustan newspaper to give fresh married life perspective with OOH & Activation

In OOH News By M4G Bureau - October 18, 2019

Along with digital platforms, the campaign will spread across press, radio, outdoors and most importantly on-ground