Dineout’s FearNoBill Campaign scares masses quite literally!

In Campaigns By M4G Bureau - November 19, 2019

The brand builds an activity on the insight of the ‘fear’ of bills that consumers have when they go out to dine at restaurants

Quantum Outdoors bags media rights for Dehradun railway station

In OOH News By Bhawana Anand - November 19, 2019

Total 23 units of large size formats have been installed in the circulating area of the station

FSSAI issues draft regulations to curb promotion of HFSS foods near schools

In OOH News By Pray Jani - November 18, 2019

The proposal to ban advertisement of foods high in fat, salt and sugar and fast foods inside and within 50 meters of schools has been drafted and will soon be in action

‘Animals are no less’ communicates PETA India out & loud

In Campaigns By Bhawana Anand - November 18, 2019

Campaigning for two months, PETA India takes up different issues related to animals exclusively on OOH in association with The Media Ant

MCGM bullish on DOOH but no clarity on traffic deptt permissions

In OOH News By M4G Bureau - November 15, 2019

Even as the industry expectantly waits for the release of the new MCGM ad policy, it is not clear if DOOH media will get the traffic deptt’s nod all too easily

M&E sector share of GDP must increase to 2%: Sudhanshu Vats

In Digital OOH By M4G Bureau - November 15, 2019

Growth has to be more widely distributed within the value chain, he said in his address at the CII Big Picture Summit

Tata Mutual Fund to launch ‘Take the Blur’ campaign on OOH

In OOH News By M4G Bureau - November 15, 2019

The campaign has a universal appeal across language, age, gender, location and also to all types investors

Flipkart educates masses about new show on OOH

In Campaigns By M4G Bureau - November 15, 2019

Partnering with Alakh Advertising & Publicity for their OOH campaign, the brand has covered prime locations such as Worli, Bandra, Juhu stretch, etc

Jeep makes 18 ft. tall presence at Bengaluru International Airport

In Gallery By - November 14, 2019

Long term omnipresence through the outdoor medium has been the brand’s key driver to achieve high recall value

Oxfam shares truth about tea plantation workers while sipping it!

In Campaigns By M4G Bureau - November 14, 2019

CupShup joins hands with Oxfam India to support rights of tea plantation workers