RDN at Bengaluru City Station greets passengers with Covid prevention messages

In OOH News By Rajiv Raghunath - May 13, 2020

Sharma Srishti Synergy, operator of RDN in Bengaluru rail division, managed the public messaging before the first train from Bengaluru to New Delhi left the station

Ninja Media Creations launches data-monitoring software

In OOH News By Pray Jani - May 13, 2020

The software will provide data insights for a railway audio advertising campaign

Zero Degree, K3A launch Outdoor Social Awareness Creative Campaign (OSACC) contest

In OOH News By Ria Banerjee - May 13, 2020

Winners of the contest will have their creatives displayed on Kochi Metro pillar media, apart from getting cash prizes

OOH, BTL, digital in combo will deliver the goods in rural markets: Rajesh Radhakrishnan

In OOH News By Pray Jani - May 13, 2020

Vritti Solutions is also helping dovetail brand initiatives with CSR engagements

Train & Bus travelers more optimistic to start travel post COVID

In Research By M4G Bureau - May 12, 2020

IntrCity RailYatri’s survey says Hygiene, Sanitization and Social Distancing tops the priority list of travelers

Money4Drive urges ULBs to leverage Swachh Bharat promotion budget for Covid-19 prevention campaign

In OOH News By Bhawana Anand - May 11, 2020

Such campaigns will also give relief to the financially distressed OOH firms

Rail media owners’ federation approaches Rail Minister with charter of requests

In OOH News By Rajiv Raghunath - May 11, 2020

The newly formed Federation of Advertising Agents of Indian Railways seeks waiver of license fee for 1 year, and other concessions that will help the media concessionaires to bring their business back on the rails after the Covid-19 crisis abates

Gradual resumption of air, rail passenger services on the anvil

In OOH News By M4G Bureau - May 11, 2020

Indian Railways to run special trains from May 12; SOPs for passenger movement at airports and onboard flights being worked upon

Century Group of Companies implements Edge1 OOH software

In OOH News By M4G Bureau - May 11, 2020

The OOH company plans to mechanize all their business processes from inventory management to leads, media planning to media buying, campaign management to purchase order management till finances

Pratap Bose bids adieu to The Social Street

In OOH News By Bhawana Anand - May 08, 2020

Mandeep Malhotra will continue to helm the agency, Pratap maintains his stake in the business