Results For "AI"
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PredictiVu forms strategic advisory board with top industry names
In OOH News By M4G Bureau - May 05, 2021
Distinguished leaders from Telecom, E-Com, Consumer Goods, IT & Consumer Research are part of the Advisory Board and will advise PredictiVu on market growth.
‘Automation, Transparency, Accountability: Key drivers for adoption of Outernet Metrics’
In Digital OOH By M4G Bureau - May 05, 2021
The Outernet Marketing Innovation Group (OMIG), made up of regional brands that are running various types of pilot campaigns powered by Moving Walls’ automation and location media technologies, held an online session to discuss the need of a common Outernet currency
Rural Marketing Association of India announces new leadership
In OOH News By M4G Bureau - May 04, 2021
Biswabaran Chakrabarti was re-elected as the President of RMAI for the third consecutive term, as announced at the 16th Annual General Meeting of RMAI held virtually on May 1st, 2021 .
‘The demand for transparency has gone up in these Covid times’
Laetitia Lim, CEO of Quividi, one of world’s leading audience and campaign intelligence platform for DOOH and digital signage, talks about the changing contours of DOOH landscape in conversation with Rajiv Raghunath. Laetitia, who is also the Co-President of La French Tech Taiwan that promotes collaboration opportunities between France and Taiwan innovative ecosystems, sees huge scope for the convergence of DOOH and digital media.
Times OOH powers Amstrad-branded live weather updates on Mumbai airport DOOH screens
In Campaigns By M4G Bureau - May 03, 2021
The updates run on 52 screens, targeted at both inbound and outbound passengers
Traditional OOH has heft even as DOOH, PDOOH break new ground
In OOH News By M4G Bureau - April 30, 2021
COMMB President Amanda Dorenberg states in an article published in Forbes that static OOH remain an incredibly powerful asset.
TV9 Bangla goes big on OOH to promote election show
In Campaigns By M4G Bureau - April 23, 2021
The quarter - 2 month long campaign uses a mix of media assets including hoardings, airport static & digital screens, and LED screens to promote TV9 Bangla’s election based programme ‘Bongo Juddho’.
‘The most secret job in the world’ intrigues UK audiences
In Digital OOH By Rajiv Raghunath - April 22, 2021
Created by Engine and following on from the success of their recent TV spots, The Royal Navy interactive outdoor campaign, planned by Ocean Outdoor, both hides and reveals its message in ‘QR code pixelation’.
LIC acquires branding rights for Andheri Metro station
In OOH News By M4G Bureau - April 22, 2021
The branding executed by Times OOH marks a first with LIC being the first insurance company taking station branding rights in Mumbai.
Crystal Diamond shining bright in Coimbatore
In Campaigns By M4G Bureau - April 20, 2021
Innovative displays amplify the brand’s ‘pure and natural’ offering.