Results For "ADVERTISING"
1826 News Found
DMRC opens bid for metro trains’ exclusive advertising rights
In OOH News By M4G Bureau - December 29, 2020
The tender includes Line no 1 i.e. Red line for 9 years of duration
20% of top OOH spenders are tech, D2C cos: OAAA report
In Research By M4G Bureau - December 21, 2020
The report also shows that OOH advertising was down 36% in Q3 2020, with cinema segment reporting zero revenues for the quarter
Interactive solutions augmenting user experience
In Digital OOH By Rajiv Raghunath - December 16, 2020
Thomas Amilien, CEO & Co-Founder, Clay AIR talks about hand tracking and gesture recognition solutions that will likely have application in the advertising space
Construction uptick boosts OOH recovery in Bihar
In OOH News By Pratima Pareek - December 15, 2020
Media owners reckon business recovery will be faster once Covid19 mass vaccination gets underway
‘Reality check is need of the hour’
In Viewpoints By Rajiv Raghunath - December 14, 2020
Daniel Cuende, Director, Cuende Informetrics, Spain highlights the criticality of audience data for reinforcing OOH for brand advertising
Airport advertising takes off with growing traffic
In OOH News By M4G Bureau - December 10, 2020
With passenger traffic touching 2.25 lakh a day right before Diwali, Mumbai international airport has already seen more brands back with their advertising and marketing presence
Global ad spend rebound likely in 2021, says report
In Research By M4G Bureau - December 09, 2020
MAGNA’s global advertising market place report spells positive forecast for the advertising and marketing industry, driven by expected economic recovery and COVID vaccination
Advertising weathered 2020 storm relatively well: GroupM report
In Research By M4G Bureau - December 07, 2020
Outdoor advertising is estimated to decline by 31% during 2020, including DOOH media; Next year would see a partial rebound, with 18% growth
Green mandate blunts Kerala OOH business prospects in run-up to state elections
In OOH News By M4G Bureau - December 03, 2020
Media operators cite that higher cost of green fabric cuts into margins leaving
‘Airport traffic to reach pre-COVID levels by Jan 2021’
In OOH News By M4G Bureau - December 03, 2020
In a media release, Minister of State for Civil Aviation, Hardeep Singh Puri, shared the latest update on air passenger traffic