Results For "ACC"
399 News Found
Retail media, omnichannel marketing high up on DPAA Global Video Everywhere Summit agenda
In Digital OOH By Rajiv Raghunath - September 29, 2022
Reaching consumers on the path to purchase has always been important: DPAA
Pernod Ricard, JCDecaux sign an unprecedented data technical alliance
In OOH News By M4G Bureau - September 07, 2022
In a process of continual improvement, the collaborative and agile alliance between Pernod Ricard and JCDecaux will help accelerate the development of new data-related features and technologies and could then be opened up to other non-competitive companies, within the same legal framework and co-construction model.
Vivid City in strategic alliance with ARQE Agency for Benelux
In OOH News By M4G Bureau - August 24, 2022
Martin A van der Ploeg, Arqe's Co-Founder: “Vivid City is giving us direct access to the most significant OOH media locations”.
A Global DOOH Stack in the making
In Viewpoints By Rajiv Raghunath - August 23, 2022
Laetitia Lim, CEO of leading audience & campaign intelligence platform Quividi, sees DOOH transforming into a platform where tech stacks can be easily combined, and media inventories made effortlessly accessible, across geographies. Edited excerpts of the interview with Rajiv Raghunath.
Moving Walls partners with GroupM to deliver automated, accountable DOOH across The Philippines
In Digital OOH By M4G Bureau - August 12, 2022
This partnership enables us to enrich our suite of offerings in DOOH planning and extend further measurement capabilities to our clients, says Yasmin Mallari, Chief Investment Officer, GroupM Philippines.
Actor & Director Padmavati Rao to address Outdoor Advertising Convention 2022
In OOH News By M4G Bureau - August 01, 2022
Padmavati Rao, who is also an acclaimed Poet and Natural Farmer, will be speaking on the theme of ‘Thinking out of the box: how creativity broadens one’s horizons’
Archana Aggarwal, VP - Media, Airtel, joins OAA 2022 Jury
In OOH News By M4G Bureau - July 11, 2022
With 25 years of experience behind her, Archana is an accomplished media professional, who has done stints with leading agencies such as Group M & McCann-Erickson, across key clients like HUL, Kellogg’s, Bajaj Auto, Coca-Cola and many more.
Eminent Jury all set to evaluate OAA 2022 entries
In OOH News By M4G Bureau - July 11, 2022
The Jury, helmed by Santosh Padhi (Paddy) -- Chief Creative Officer of Weiden+Kennedy India -- as Chairman, comprises 35 highly accomplished brand marketers and creative leaders.
Pallavi Nayak, Head of Marketing, ONMO on OAA 2022 Jury panel
In OOH News By M4G Bureau - July 09, 2022
Pallavi Nayak is an accomplished brand strategist and marketing specialist with over a decade’s experience spanning Gaming and Entertainment, E-commerce (Food Tech), FMCG (Alco-Bev), and Telecom industries.
‘We see a DOOH revolution unfolding in India’
Sanket Rambhia, MD and CEO, Xtreme Media Solutions, a forerunner in the DOOH solutions business, says conditions are right for accelerated DOOH growth in India markets. “We are in the business of creating the wow factor,” says Sanket in an interview with Rajiv Raghunath, while elaborating on the strident progress of Xtreme Media in assuming a market leadership position the Indian DOOH space.
