Results For "ACC"
399 News Found
Broadsign appoints Veronica Ong as Sales Director, Southeast Asia
In OOH News By M4G Bureau - January 30, 2023
As former team leader of JCDecaux’s strategic and airport advertising accounts, Veronica Ong collaborated with major global brands buying ad space on the OOH leader’s network.
StackAdapt bolsters pDOOH offering with Broadsign collaboration
In Digital OOH By M4G Bureau - January 25, 2023
The multi-channel digital advertising platform integrates with Broadsign OOH SSP, broadening media buyer access to premium global programmatic OOH advertising inventory.
Broadsign launches its next-gen OOH platform ahead of ISE 2023
In Digital OOH By Rajiv Raghunath - January 19, 2023
The platform offers unified user interface (UI), new flexible audience-targeting campaign tools, and expanded static access to help media owners work more efficiently and expand revenue opportunities
Tech applications, immersive content, audience metrics moving the levers for OOH growth in 2023
In OOH News By M4G Bureau - January 02, 2023
Trends and developments seen in OOH / DOOH in 2022 will be foundational for accelerated industry growth in 2023
Yatra of a new kind: When CAs met MSMEs as part of bus campaign
In Campaigns By M4G Bureau - December 02, 2022
Mindwave Media recently conducted a bus campaign called the ‘ICAI MSME Yatra’ for the Institute of Chartered Accountants of India (ICAI) with the ICAI bus travelling to 75 cities across the country in 75 days and conducting more than 10,000 MSME meetings.
OAAA to present stellar lineup at Digital Signage Experience 2022
In OOH News By M4G Bureau - November 08, 2022
Thought leadership sessions to help industry prepare for accelerated growth post-pandemic
Hivestack in tie-up with China’s Tulip Media
In Digital OOH By Rajiv Raghunath - November 02, 2022
Through this partnership, local and global brands, agencies, and omni-channel DSPs can access the Hivestack SSP to buy 100+ outdoor mega screens in 15+ cities in China.
Volta Media unlocks complete access to programmatic impressions for easy integration into omni-channel, retail media campaigns
In Digital OOH By M4G Bureau - October 19, 2022
“Unlocking a single and open ad auction increases all advertisers’ access to Volta’s digital inventory and makes our network more available and attractive to advertisers,” says Mike Schott, EVP of Media at Volta.
GroupM’s Wasiq Kidwai Joins Lemma as Director of Sales and Business Development Australia
In OOH News By M4G Bureau - October 11, 2022
The global SSP platform for DOOH, Lemma, has appointed Wasiq Kidwai to accelerate growth and business development in Australia.
Consumer experiential marketing rebounds to 8% growth in 2021, pacing for 11% expansion in 2022: PQ Media study
In Research By Rajiv Raghunath - October 11, 2022
Secular trends driving brand marketer investments in experiential marketing for decades are expected to accelerate in the years ahead, as branded entertainment and marketing have increasingly become more important components of successful cross-channel marketing campaigns.