Results For "AC"
3940 News Found
It’s our endeavour to create great aesthetics around the brand journey
In Gallery By - April 21, 2023
Col. Shubhodoy Mukherjee, Chief Executive Officer at Mumbai Metro One shares his outlook on the metro rail network’s approach to grow the non-fare revenue inflows, and innovative initiatives for expanding the advertising activities in this space, in an exclusive interview with Media4Growth.
PCMC plans strong action to remove unauthorised media
In OOH News By M4G Bureau - April 20, 2023
Structural stability audits called for
OOH advertising attracts more attention than social media, streaming ads: UK-based 75Media
In Research By M4G Bureau - April 19, 2023
Joe Lawson, Sales Sirector, 75Media shares 12 tips to ensure OOH campaigns drive sales
Sunrisers Hyderabad partners with Mera Hoardings for multi city OOH campaign
In Digital OOH By M4G Bureau - April 18, 2023
The campaign sees Mera Hoardings making extensive use of their media assets across Andhra Pradesh and Telangana
Australia’s oOh! engages Hivestack, Vistar Media as SSP partners
In Digital OOH By M4G Bureau - April 17, 2023
Emma Hegg, Group Director – Platforms, oOh! says: “Hivestack and Vistar Media’s capabilities in programmatic technology will further complement how clients engage with us now and into the future.
‘Our Machine Learning & AI powered DSP delivers best RoI to brands’
In Viewpoints By Rajiv Raghunath - April 17, 2023
Ben Elliott, Director - Advanced TV & DOOH of Toronto-based StackAdapt states that the platform was built from the beginning with AI as the brains which puts the company at a distinct advantage over other programmatic platforms. Edited excerpts of the interview with Rajiv Raghunath.
‘pDOOH is definitely a growth segment’
In Digital OOH By Rajiv Raghunath - April 12, 2023
“Automation, measurement and connectivity to omni DSPs build advertiser confidence and that should be the focus of all our efforts,” says Srikanth Ramachandran, Group CEO of Moving Walls in an interview with Rajiv Raghunath.
Podhigai Ads wins exclusive Kochi Metro train branding rights up to 7 years
In OOH News By M4G Bureau - April 11, 2023
The exclusive advertising rights include metro train’s interior and exterior branding options which include exterior coach full wrap, interior panels options like posters, stickers and digital screens and many more
Global media consumption grows at accelerated 2.7% in 2022: PQ Media report
In Research By M4G Bureau - April 10, 2023
Media consumption growth was fuelled by new, more compelling original content releases, various international sporting events and federal elections in several of the top 20 global media markets.
‘Mumbai OOH has the potential to grow at 15% YoY’
In Viewpoints By M4G Bureau - April 10, 2023
The future of OOH in Mumbai will be driven by audience measurement, ad tech and an increased interest in DOOH, says Junaid Shaikh, MD, Roshanspace Brandcom in an exclusive interview with Media4Growth.