Results For "AC"
3939 News Found
Outdoor is on par with print and electronic media for DAVP
In OOH News By Satarupa Chakraborty - October 19, 2015
Working mostly in sub-towns and rural areas of India, DAVP faces lack of infrastructural growth in these places to spend enough money and garnering awareness. The session highlighted the need for media owners to come forward and develop such places.
Brands advertising in UP are hesitant about digital media
In OOH News By Satarupa Chakraborty - October 19, 2015
Although digital is posing as stiff competition to static media, the viability of LED screens in Indian towns and cities are still in questions, where location, eyeballs and infrastructures will decide the fate of digitalization of OOH space in India.
OOH will go through numerous changes in UP: Y Srinivas Raju
In OOH News By Satarupa Chakraborty - October 14, 2015
Growing population, purchasing power and expanding economy have made UP a palatable state for investment. More investment will attract more OOH need, thus requiring more boost in UP market's outdoor industry.
Scarcity of OOH formats leads to limited exposure: Vinkoo Chakraborty
In OOH News By Satarupa Chakraborty - October 14, 2015
According to Vinkoo, a promising market like UP can grow extensively in outdoor advertising if only formats and aesthetics are improved along with certain monitoring systems and regulations in place.
Renault Kwid makes a bold statement at Mumbai airport
In OOH News By Satarupa Chakraborty - October 01, 2015
French automobile giant, Renault forays into the small-car segment with an innovative installation of its new model - Kwid at Mumbai airport recently. Executed by Times OOH, the billboard used a mocked-up version of Kwid as an attachment, creating an illusion of real car hanging.
Posterscope and Blue 449 partner with Project Everyone for largest digital OOH campaign
In OOH News By Nabamita Chatterjee - September 30, 2015
Project Everyone aims to share the United Nations Sustainable Development Goals with seven billion people over seven days using powerful imagery and copy across an extensive range of platforms.
The Fevicol Room grabs attention with its sticky activity
In Campaigns By Nabamita Chatterjee - September 30, 2015
Fevicol reiterates its brand proposition of being the ultimate adhesive in an off-the-wall manner at the pandal of Lalbaugcha Raja, Mumbai.
UP Govt goes outdoor in Mumbai to promote its progress
In OOH News By Satarupa Chakraborty - September 28, 2015
UP Government's outdoor campaigns in Mumbai accounts the state's infrastructural growth in order to attract industrial interest.
UNIBIC tempts passersby through its attractive outdoor campaign
In Campaigns By Satarupa Chakraborty - September 22, 2015
The media mix included bus shelters as well as hoardings covering about 80 touch points across Banaglore.
IDBI Federal Life Insurance goes outdoor to promote'Childsurance'
In OOH News By Satarupa Chakraborty - September 14, 2015
The Social Street has executed the'Childsurance' campaign in 105 cities with more than 900 billboards across pan India in Phase 1.