Livon reaches out to the young in Gujarat with promise of salon finish

In Campaigns By Nibedita Saha - October 26, 2016

MOMS Outdoor Media Solutions planned and executed the campaign, covering key cities of Gujarat -- Ahmedabad, Baroda, Surat, Rajkot. The OOH firm used a mix of large formats, bqs and other formats like mall media to help the brand connect with the target audience

Frooti floods OOH with mango flavour

In Campaigns By Satarupa Chakraborty - October 21, 2016

Frooti conquers OOH space in 160 cities with its multi-format #LivetheFrootiLife campaign.

Jaycee Ads crafts Vodafone's mega stadium gallery branding in Thiruvananthapuram

In Campaigns By Rajiv Raghunath - October 19, 2016

The branding, which will remain for a period of one year, spans a massive 77,000 sq. ft of gallery space and was executed by Jaycee Ads over 36 days

Snapdeal unboxes the festivities in a big way, unveils new logo

In Campaigns By VJ Media Bureau - October 19, 2016

The high impact Snapdeal campaigns, executed by MOMS, hit the streets of major cities like Mumbai, Chennai, Gurgaon, and Noida in a big way, apart from taking vantage positions inside airports

Tata Salt's'Sehat ki Goonj' reverberates across Kolkata

In Campaigns By Nabamita Chatterjee - October 17, 2016

Tata Salt Plus ushered its"Sehat ki Goonj” campaign where a large conch was put up at the FD Block Salt Lake City pandal

One giant screen to replace London's Piccadilly Circus billboards

In Digital OOH By VJ Media Bureau - October 17, 2016

Some of the world's biggest brands are expected to be vying for the chance to advertise in the single spot to a pick of the 70 million pedestrians that pass the board, with another 30 million driving past.

Sun Sign & Technologies launches new textile product for displays

In OOH News By Satarupa Chakraborty - October 14, 2016

The collection comprises specially coated fabrics made up of synthetic or natural fibres for inkjet and transfer printing. These can be used for backlit displays, outdoor displays, signage and indoor displays, interior wall coverings, etc.

Garmin tests OOH waters to promote its activity trackers, GPS watches

In Campaigns By Satarupa Chakraborty - October 14, 2016

Times OOH builds the fitness gadget firm's OOH presence in the metro cities

Indian Railways to usher in Rail Display Network (RDN)

In OOH News By Satarupa Chakraborty - October 13, 2016

Indian Railways is starting a Rail Display Network (RDN) in association with RailTel. The RDN will facilitate robust railway information communications, as well as offer compelling advertising opportunities.

Khushi Advertising appoints Archana Yadav as Head - Branding (Multiplex)

In OOH News By VJ Media Bureau - October 13, 2016

Archana brings in with her over 24 years of rich experience across a range of sectors and marquee organisations. Her last stint was as Assistant Vice President- Revenue at Times Innovative Media Ltd. (TIML), a subsidiary of Bennett Coleman & Co. Ltd