Vodafone reinforces social connect with mini pocket cards during Ramzan

In Campaigns By Bhawana Anand - June 14, 2017

The pocket card is being distributed through retailers, Vodafone stores, and mosques. Vodafone is also organising Iftar parties for the retailers to ensure maximum campaign reach.

Titan appoints OMI as OOH partner

In OOH News By M4G Bureau - June 13, 2017

Laqshya Group has won the outdoor business account on the back of highly successful engagements with the brand in recent times.

AAI invites bids for ad rights at Indore airport

In OOH News By M4G Bureau - June 12, 2017

The exclusive advertisement rights shall include setting up static and digital formats, covering some 6,000 sq.ft in total of which 3,500 sq.ft would be inside the airport building. The contract will be awarded for a period of 10 years.

Ola promotes'Raabta' on its car entertainment platform

In OOH News By Bhawana Anand - June 12, 2017

Apart from regular vinyl branding, Ola provides engaging opportunities via its Play platform and interactive experience to passengers

Cuttack Municipal Corporation set to take strict action against defaulting firms

In OOH News By Bhawana Anand - June 09, 2017

The defaulting firms will be de-registered from the civic body and then civil action will be initiated against them.

The Social Street partners with The National Trust's'Inclusive India Initiative'

In OOH News By M4G Bureau - June 09, 2017

The agency will be handling the statutory body's advertising efforts including OOH & ambient along with planning and execution of its various on-ground activities and initiatives.

Kinetic Worldwide bags Black Elephant (Grand Prix) at Kyoorius D&AD Creative Awards 2017

In OOH News By M4G Bureau - June 09, 2017

Kinetic took home 4 awards which included one Black Elephant (Grand Prix) for its project Mukhota - The life saving mask

DDB Mudra North bags MY FM's creative mandate

In OOH News By M4G Bureau - June 08, 2017

A well defined strategy and strong understanding of the category helped the agency in winning the creative mandate across media channels.

Vanita Keswani, CEO, Madison Media Sigma to address OAC 2017 on media planning & OOH

In OOH News By M4G Bureau - June 07, 2017

Vanita has led media for businesses in diverse categories -- from Coca Cola, Godrej Consumer Products, Pidilite, and McDonalds to Tata Chemicals, Ceat, Piramal, among others

Shashi Sinha, CEO, IPG Mediabrands India to address & moderate OAC 2017 session on media planning & OOH

In OOH News By M4G Bureau - June 06, 2017

Shashi Sinha - CEO IPG Mediabrands India, manages the second largest media agency group that includes Lodestar UM, Initiative Media, BPN, Reprise, Interactive Avenues, Mediabrands Rapport & Magna Global in India