InLinkUK debuts in London; Wi-Fi kiosks double up as advertising media

In Digital OOH By M4G Bureau - June 29, 2017

Intersection is working with telecom provider BT and outdoor advertising company Primesight to replace over 1,000 pay phones in major UK cities with InLink kiosks.

Posterscope launches OOHZONE media planning tool

In OOH News By M4G Bureau - June 23, 2017

The automated live dashboard for OOH media planning incorporates consumer insights of a gamut of OOH touch points, their heat mapping, analysis of live traffic data, mobile tracking for hyperlocal targeting, alongside many more important inputs.

No takers for Ranchi bqs contract; site locations, security of assets cited as concerns

In OOH News By Bhawana Anand - June 21, 2017

Media owners seemingly stay away from the tender over concerns on security of bqs assets and site placements

Mamatha Morvankar, MD West, OMD India, to address OAC 2017

In OOH News By M4G Bureau - June 20, 2017

Mamatha Morvankar will speak on'What will it take for media planners to believe more in OOH?' and also participate in a panel discussion on the same theme

Madison World launches experiential marketing unit TurnT

In OOH News By M4G Bureau - June 20, 2017

TurnT is headed by Sunny Vohra, who joined the agency 7 months ago from Group M and now has a young and dynamic team working across offices in Mumbai, Delhi and Bengaluru

Emirates renews global media contract with Havas Media

In OOH News By M4G Bureau - June 20, 2017

Havas Media will continue to manage the global media strategy, planning, social, traditional and digital investments including India.

Milestone Brandcom launches its creative arm Milestone Dentsu

In OOH News By M4G Bureau - June 20, 2017

Along with handling the creative assignments for Brandcom clients, the agency will be undertaking the exclusive mandates specifically for Outdoor medium.

NBA marks spectacular presence in the outdoor

In Campaigns By Bhawana Anand - June 20, 2017

MOMS executed the campaign in Delhi & Mumbai, using both traditional and digital formats

Adil Khan decides to move on from Kinetic India

In OOH News By Bhawana Anand - June 16, 2017

Adil had joined Kinetic India in 2007. A year back he was promoted as Associate VP from the post of North Head.

GAIL (India) promotes Swachh Air Mission in Delhi

In OOH News By M4G Bureau - June 14, 2017

The energy major promoted pollution control camps on World Environment Day