Jammu MC has imposed hoardings ban on various properties

In OOH News By M4G Bureau - March 01, 2018

The civic body has imposed a ban on installation of hoardings at various avenues such as residential buildings, bridges, places of worships, hospitals, educational institutions, crematorium, Graveyard, Government offices, parks, and gardens

UK’s Bitposter expands automated platform reach

In Digital OOH By M4G Bureau - March 01, 2018

Over 400,000 print and digital OOH billboards can be bought within Bitposter’s General Marketplace

Surat MC’s Rs 100cr ad tax target impractical, say media owners

In OOH News By Bhawana Anand - March 01, 2018

Media owners cite that advertising brands plan only limited spends in the city, and so there is not much scope for expanding the OOH business, even if new outdoor media avenues are created by the municipal corporation

Nippon Paint sends ‘Swachhta’ message in an artistic manner

In Campaigns By M4G Bureau - March 01, 2018

The brand joined hands with leading art institutes and artistes of Indore to put up painted messages on the walls of 5 BRTS, spreading the message of ‘Swachh Indore’ and for retaining Indore’s position as the No.1 City in Swachhta Sarvekshan

Dentsu Impact appoints Aditya Kilpady as National Planning Director

In OOH News By M4G Bureau - February 28, 2018

Aditya comes in with over two decades of cross-cultural experience across verticals and geographies

UK’s Talon Outdoor forays into US market

In OOH News By M4G Bureau - February 28, 2018

Talon will now begin working directly with U.S. companies, designing and executing data-driven, technology-led integrated outdoor campaigns that produce measurable results and impact

Media owners expect Hyderabad Metro pillar units to yield better returns in future

In OOH News By Bhawana Anand - February 27, 2018

Expansion of metro network will likely attract a greater number of brands to advertise on this media; local civic body’s drive against unauthorised media will also help this media’s cause

Pari’s fear factor writ large on OOH canvas

In Campaigns By Bhawana Anand - February 27, 2018

Handled by Minimax Ads, a Mumbai based media owning firm, stimulating innovations have been executed in the city of Mumbai to grab people’s attention.

Grandesign brings on board Doug Hecht to reinforce $100mn growth plan

In OOH News By M4G Bureau - February 27, 2018

Hecht will work with the San Diego-based company’s advisory board to define key strategic initiatives that continue to attract the right kind of clients and drive the company to the top of the marketing food chain.

Brendon Cook, CEO, oOh!media to address OAC 2018 in Mumbai

In OOH News By M4G Bureau - February 26, 2018

Brendon Cook will speak on theme of ‘How dynamic media will drive OOH growth in a digital world’ at the Outdoor Advertising Convention (OAC) that will be organised in Mumbai during July 27-28, 2018