Results For "AC"
3944 News Found
US-based Ads on Top unveils Dynamix playlist automation via API
In Digital OOH By M4G Bureau - March 28, 2018
Ads on Top utilises evolving data sources to analyse audience and context around screens to determine ideal content to deliver. This targeting takes network availability, budgets, CPMs and other ad metrics into account to determine the ideal ad to display
Punjab Govt notifies new ad policy
In OOH News By M4G Bureau - March 28, 2018
While new advertising opportunities like LED & LCD have been permitted; the biggest issue i.e. illegal media has been tackled with strict policy implementation and compliance with all provisions.
Gravity Ad Solutions introduces new-age glass projection
In OOH Solutions By M4G Bureau - March 28, 2018
With 18mm thickness and different sizes, this glass can seamlessly turn any designated space of a mall into an advertising platform without the use of an exterior projection device
Vyoma Media appoints Rajiv Bose as Chief Revenue Officer
In OOH News By M4G Bureau - March 27, 2018
Rajiv will be overseeing the entire revenue functions at Vyoma and will have overall responsibility for new business development and revenue generation across all regions
eBay gets tactical with weather-driven campaign
In Digital OOH By M4G Bureau - March 27, 2018
The campaign was created by 72andSunny, produced by Grand Visual, with media planning and buying by Mediacom. The DOOH activity supports a broader campaign created by 72andsunny, which runs across digital, social, radio, VOD and TV and encourages shoppers to break away from "beige"
PharmEasy delivery app writ large on OOH formats
In Campaigns By Ria Banerjee - March 23, 2018
Handled by Release my Ad, PharmEasy goes 360 degree for a month long campaign in Mumbai and Kolkata covering multiple outdoor media formats such as hoarding, pole kiosk, Ac bus wrap, non-Ac bus panel and BTL activation.
Skrap finds ways to efficiently collect, recycle flex material
In OOH Solutions By Bhawana Anand - March 22, 2018
Skrap collected 145 kg of flex waste which was distributed amongst different channels for recycling. A huge chunk was sent to ACC Cement which uses PVC material for their co-processing work
SDMC achieves a new high in ad tax revenue earnings
In OOH News By M4G Bureau - March 22, 2018
The civic body has recorded Rs 135 crore ad tax revenue earnings in the current financial year, which is significantly higher than Rs 118 crore earned in the previous fiscal
DMRC invites bids for ad rights inside select Line 2 stations
In OOH News By M4G Bureau - March 21, 2018
The tender includes different kind of formats such as static, digital, platform screen doors and experiential marketing activities inside designated stations on Line 2
KMC to step up focus on solar OOH lighting, GPS-enabled media monitoring
In OOH News By Ria Banerjee - March 21, 2018
Ahead of FY2018-19, Debasish Kumar, Mayor-In-Council, MMIC-Advertisement, Kolkata Municipal Corporation talks about banning illegal hoardings and earning more ad tax revenues, as well as installation of solar panels for illuminating LED boards, GPS tracking system for hoardings, etc.