MTV takes its new dating show on OOH

In Gallery By - October 31, 2018

MTV India tied up with Zenith OOH to promote its newly launched two reality shows named Elovator Pitch and Ace of Space in the outdoor with an extraordinary twist.

Digital interactive kiosks coming up in NDMC areas

In Digital OOH By Bhawana Anand - October 31, 2018

The kiosks, developed by Enhance Tech Labs, will have an interactive public information display on one side, and advertising display on the other

MTV India takes live show to a new high

In Campaigns By Bhawana Anand - October 31, 2018

Zenith OOH creates two striking innovations in Mumbai

Puma vests Havas Media with media buying and planning duties

In OOH News By M4G Bureau - October 30, 2018

This follows a review conducted by ID Comms, a global management consulting company for media and advertising toward transforming Puma’s approach to consumer marketing

Arvind Lifestyle appoints Dentsu India for Flying Machine & True Blue

In OOH News By M4G Bureau - October 30, 2018

The agency will work as strategic and creative partner for fashion brands from the group

Exide shines bright on OOH canvas ahead of Diwali

In Campaigns By Bhawana Anand - October 30, 2018

The campaign, executed by Kinetic India, has hit key markets -- Delhi, Bengaluru, Kolkata, Hyderabad, Ahmedabad, Chandigarh and Pune

EDMC floats unipole cluster allotment tender

In OOH News By M4G Bureau - October 30, 2018

The contract will be allotted on monthly license fee basis in two bid system for 3 years

Dentsu Impact wins creative mandate for Mobiistar in India

In OOH News By M4G Bureau - October 29, 2018

Ventured in India this May, the brand has roped agency to handle communication, strategy, advertising and branding

Lodha takes Palava Project extra miles with NMMT bus branding

In Campaigns By M4G Bureau - October 27, 2018

The Lodha Palava branded buses showcase the multitude options where citizens could live, work, learn and play using Palava’s many facilities

Bengaluru OOH industry steps outdoor in big numbers to protest against BBMP ban

In OOH News By Bhawana Anand - October 26, 2018

The industry lodged its protest peacefully and vehemently against BBMP’s Outdoor Signage & Public Messaging Byelaws 2018