Sealdah div of Eastern Railway invites bids for bulk advertising

In OOH News By Ria Banerjee - December 17, 2018

The contracts are for advertising in 14 clusters and for a period of 3 years

Nissan brings virtual cricket to Kolkata ahead of World Cup 2019

In Digital OOH By Ria Banerjee - December 17, 2018

The campaign had VR activation at South City mall in the city and marks a first for the Eastern market in technology-enabled promotional activity

SDMC places curbs on inside mall advertising

In OOH News By M4G Bureau - December 17, 2018

The civic body has notified concerned mall owners for share of media ad revenue accruals

‘Samsung Within’ stories go big on digital OOH

In Digital OOH By M4G Bureau - December 14, 2018

Times Square visitors get a taste of the interactive digital campaign around the brand philosophy of ‘Do What You Can’t’

Outdoor Network launches South Africa’s largest digital billboard

In Digital OOH By M4G Bureau - December 13, 2018

The 2-sided billboard is expected to deliver 3.3 million impacts every month

Raju Markandeya joins V>ENGAGE as CEO

In OOH News By M4G Bureau - December 13, 2018

The ex-COO of Kinetic Advertising will be focused on reinforcing the Group’s existing client base with innovative technology backed solutions

Be Hatke like Varun, says fbb

In Gallery By M4G Bureau - December 12, 2018

The brand has launched a major OOH campaign featuring brand ambassador Varun Dhawan to promote the new men’s wear collection.

Moving Walls introduces ‘Three Billboards’ analysis

In OOH News By M4G Bureau - December 11, 2018

Leading billboard advertisers including Unilever, McDonald’s, Tune Talk, Konica Minolta, Shopee, UEM Sunrise, Mudah, BMW, and Puma have signed up for the innovative OOH analytics

Samsung sees digital opportunities in Tier I & II airports

In Digital OOH By Bhawana Anand - December 11, 2018

The global major to actively look at Tier I & II airports across the country to deploy its digital display products

Dentsu Impact, We Are Water Foundation launch campaign to stop open defecation

In Campaigns By M4G Bureau - December 11, 2018

The campaign launched on World Toilet Day drove home the message in an impactful manner by using a railway track in toilets