Heads of top specialist agencies to address 1st Transit Media Talks conference in Mumbai on Feb 28

In OOH News By M4G Bureau - February 11, 2019

The conference will feature a panel discussion on the media planning and buying approach adopted by specialist agencies, involving Rachana Lokhande, CEO, Kinetic India; Fabian Cowan, President, Posterscope India; Dipankar Sanyal, CEO, Platinum Media; Jayesh Yagnik, COO, MOMS Outdoor Media Solutions; Vinkoo Chakraborty, Business Head, Rapport Worldwide

Marico awards its media mandate to Madison Media

In OOH News By M4G Bureau - February 08, 2019

Madison Media will be responsible for all media including Digital and will handle the account from April 1, 2019

Global OOH LED display industry to reach $ 12.43bn by 2022

In Research By M4G Bureau - February 08, 2019

The recent technological advancement in the electronic manufacturing sector coupled with development of novel products & techniques is going to lead the market

No respite for Bengaluru OOH yet

In OOH News By M4G Bureau - February 08, 2019

BBMP has obtained a stay on HC order to bring back advertising on authorised outdoor media in the city

Brooke Bond Red Label’s cuppa with a message

In Campaigns By M4G Bureau - February 08, 2019

The brand has installed innovative tea vending machines across the Kumbh Mela that facilitate easy plastic waste disposal

Srishti Communications wins sole rights on Bengaluru-Chennai Shatabdi train

In OOH News By M4G Bureau - February 05, 2019

The advertising rights for train exterior and interior branding have been acquired for a period of 5 years and the win expands the company’s transit media portfolio

Ogilvy Group launches 82.5 Communications creative agency

In OOH News By M4G Bureau - February 01, 2019

The accounts of Soho Square will now be managed under 82.5 Communications

Srishti expands airport media portfolio with sole rights at Belgaum, Mysore, Agatti airports

In OOH News By M4G Bureau - February 01, 2019

The rights have been acquired for five years each

I&B Ministry to shortly release new guidelines for govt outdoor publicity

In OOH News By M4G Bureau - January 31, 2019

Sources indicate that the guidelines will be released in just a few days from now

Welspun introduces new towel range at Kumbh Mela

In Campaigns By M4G Bureau - January 31, 2019

3000 Welspun Quik Dry towels will be put up each day outside the changing rooms for women at the Kumbh